With over a decade in sports journalism and digital content, I’m co-founder and Head of Content at Ninety Plus Kora, where I lead a dynamic team specializing in sports storytelling, media training, and event coverage across the Middle EastMy work has spanned major platforms like Goal.com Eurosport, FilGoal, and Football Paradise, and includes covering global events like the World Cup and UEFA Champions League.As a TED and TEDx speaker, I’ve shared insights into sports media and content creation at venues like the British University in Egypt and through partnerships with TikTok and Udemy. Previously, I served as the media officer for LaLiga’s projects in the UAE and Egypt, focusing on PR and media training for young athletes.With over 80 interviews with sports legends—including Kylian Mbappé and Shaquille O'Neal—I'm passionate about storytelling that resonates. Connect if you're interested in sports, digital media, or impactful storytelling!My experience spans top platforms like Goal.com, Vavel, FilGoal, Al Araby Al Jadeed, and Football ParadiseI’ve covered premier global events, including the World Cup and UEFA Champions League, providing in-depth insights and unique perspectives.I’m proud to have served as the media officer for LaLiga’s projects in the UAE and Egypt, where I led PR initiatives and media training programs for emerging players. My book, Hawadet Horreya Mubashra- حواديت حرة مباشرة, became a bestseller at the Cairo and Sharjah International Book Fairs, reflecting my commitment to impactful storytelling.As a TEDx speaker, I’ve shared my experiences in sports media at venues like Beni Suef University and the British University in Egypt.I developed a video course on sports content creation in partnership with TikTok and Udemy, sharing insights with aspiring creators. I've provided expert analysis on Abu Dhabi Sports, Al-Hurra, Al-Arabiya, Dubai TV, Sharja TV, and OnTime Sports, covering major leagues and sporting events, and conducted exclusive interviews with over 80 sports legends, including Ronaldo, Kylian Mbappé, Totti, Ibrahimovic, and Shaquille O'Neal.Through Ninety Plus Kora, I’m committed to shaping the future of sports media, bringing stories to life, and equipping others with the skills to excel in this field. Connect with me to explore opportunities in sports, media, or digital content creation.