Duties and Responsibilities▪ Translating clients’ goals and objectives into actionable and measurable digital marketingprograms.▪ Delivering multichannel campaigns across e-mail, web, mobile, and social media. Identifying keyareas for improvement.▪ Creating, managing and editing content in a web-based environment.▪ Providing support to other production team members.▪ Managing Google Ads & SEM campaigns.▪ Social Media Marketing and Retargeting▪ Monitoring… Show more Duties and Responsibilities▪ Translating clients’ goals and objectives into actionable and measurable digital marketingprograms.▪ Delivering multichannel campaigns across e-mail, web, mobile, and social media. Identifying keyareas for improvement.▪ Creating, managing and editing content in a web-based environment.▪ Providing support to other production team members.▪ Managing Google Ads & SEM campaigns.▪ Social Media Marketing and Retargeting▪ Monitoring social media channels for trends and opportunities.▪ Creating an inbound and outbound digital marketing strategy.▪ Conducting keyword research & Link building.▪ Driving new digital sales.▪ Making recommendations to senior management.▪ Uploading website content using content management systems.▪ Managing Search Engine Optimization (SEO).▪ Maintaining e-commerce platforms and applications.▪ Executing e-mail marketing programs. Show less

Lead generation experienceemail automation experience with implementing best practices in email format, content, design and sendingAbreast of all digital marketing channels such as email, Ad campaigns, Whatsapp, chat, etcCustomer segmentation and segment marketing experienceInnovate and present new marketing platforms and initiativesDevelop engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyse content successForecast… Show more Lead generation experienceemail automation experience with implementing best practices in email format, content, design and sendingAbreast of all digital marketing channels such as email, Ad campaigns, Whatsapp, chat, etcCustomer segmentation and segment marketing experienceInnovate and present new marketing platforms and initiativesDevelop engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyse content successForecast marketing campaign growth and ROI for marketing campaignsManage email and social media marketing campaignsUse Google Analytics, Google AdWords and other relevant analytics and reporting servicesManage and monitor all company websites and emails with weekly updates and monthly reportsDrive traffic to company websites and optimizes traffic quality and conversionsSets conversion metrics and KPIs and continuously enhances them in accordance with company goals and objectivesUtilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points for both B2C and B2BFull grasp of online campaign set-up and management with Google Adwords including search, display and remarketingKnowledge of advanced CMS systems like wordpressDevelop and implement SEO and PPC strategiesCreate and manage link building strategies, content marketing strategies, and social media presencesknowledge of most traffic sources, media buying, landing pages, competition analyst Show less