Vice President (Marketing And Sales)
CurrentCreating the annual dealership sales forecasts by estimating total vehicle sales, gross and operating profits as well as expenses for the new-and-used sales departments.Meeting with vehicle sales managers to plan and implement objectives for achieving sales and gross profits.Hiring and monitoring the performance of the department managers, holding weekly sales meetings and conducting sales training.Overseeing standards for displaying and merchandising both new and used vehicles as well as reviewing and initialing all promotions before they are finalized.Coordinating the appropriate supply of new and used vehicles and ordering/acquiring vehicle inventory accordingly.Meeting monthly with the dealership’s general manager to review forecasts and profits for each department.Working directly with the general manager on making recommendations on both short and long-range advertising plans, sales promotions, staffing needs, lease promotions and compensation plans.Attending to customer complaints, ensuring that a high level of customer satisfaction is obtained.Auditing all appraisals of trade-in vehicles.Issuing all demonstration vehicles and ensuring that appropriate dealership records are maintained.
