Mohana Vamshi Nivarthi Email & Phone Number

Bengaluru, KA, IN

Bengaluru, Karnataka, India

Bengaluru, Karnataka

Bengaluru, Karnataka, India

Hyderabad Area, India

• Sabrentkaro is a leading rental e-commerce platform providing customers options to rent products as well as list products for rent. Sabrentkaro also has a rent2own business arm through which it facilitates purchase of.
• Coordinate with management team to strategize for growth, planning, pricing by providing superior analytical and business support ensuring they are equipped with insights and analysis to support decisions.
• Defining strategy on the supply side – product listing on the website, operationalise vendor pay-outs, customisation of products across business segments.
• Conceptualised, Designed, Spearheaded the development of a web-based system for B2B with inventory tracking, deployment, pricing, invoicing capabilities handling business worth $2M.
• Analyse and improvise marketing campaigns across channels to generate actionable insights helping in improving traffic on the website by over 250% in the last 12 months.
• Multi-Dimensional analysis of drop-offs at various stages of customer funnel resulting in an improvement in overall conversion rate by 25%.

Chennai Area, India

• Project KCD:Project KCD was for a global retail giant and it involved analysis and visualization of sales, marketing efforts of K, C, D brands. I led a group of analysts in gathering requirements, building wireframes.
• Customer Purchase funnel analysis of K, C, D brands across channels. Channel wise understanding of brands’ engagement, Visits, Qualified Visits, Orders, Revenue.
• Identification of channels where the Revenue to Engagement ratio is less than the benchmark figure.
• Understanding the effectiveness of social media campaigns quarter on quarter in terms of reach, engagement, likes, comments etc.
• Visualisation of social media presence of K, C, D brands vis-à-vis competition.Market Metrics Visualisation:Market Metrics Visualisation was for a global consumer goods giant and it involved development of dashboards.
• Identify the most important metrics among the available metrics.

New Delhi Area, India

• As a summer intern, I was a part of Sales Development team at Godfrey Phillips India Ltd.Project title: Sales Force Capability EnhancementMy responsibilities were
• Evaluate the effectiveness of Dealer Sales channel and recommend necessary changes
• Design and develop an effective rewards and recognition program for the sales managers and the related internal communication
• Understand the IT requirements and assist in the IT automation from sales point of views
• Cost Benefit analysis of the sales and marketing initiatives
• Analysis of outlet wise sales to identify sales improvement opportunities

Bengaluru Area, India

• I worked as an Integration Developer in WebMethods (Enterprise Application Integration technology) for a pharmaceutical giant.My responsibilities were
• Gather, analyse the requirements and develop the code as per requirements.
• Work on the cost saving models.
• Provide key support for testing and post-production phases.
• Coordinating with various stake holders to ensure smooth running of business.

Pgdm-Ft, Marketing, 7.4

Engineer'S Degree, Electronics And Communication, 7.19

Activities and Societies: IEEE

Xii, Maths Physics Chemistry, 93.1

Education record