Mohan Nagaraj Email & Phone Number

Responsibilities1. Own the end-to-end lead flow and lead management process, ensuring quality leads are getting tracked properly and passed to sales with the full context and clarity required for successful hand-off and follow-up2. Implement best-in-class marketing analytics that provides insight across all channels, campaigns, and activities. Build and maintain reports and dashboards that highlight important marketing performance metrics3. Identify areas of inefficiency for process and technology optimization and propose solutions that enable scale4. Work with leaders in Azure and BizTalk Server space to ensure influencers vouch for Kovai Products5. Define and continuously refine end-to-end campaign processes 6. Identify and document workflows, deliverables, and SLA across the campaign lifecycle7. Hands-on problem solver with a proven technical background to troubleshoot and solve sophisticated problems8. Strong understanding of using reporting tools for the pipeline, campaign attribution, and other campaign reporting9. Demonstrated ability and knowledge of data analysis and statistics, including hypothesis testing, A/B testing, etc10. Strong technical knowledge of marketing automation tools

Coimbatore Area, India

Coimbatore Area, India

About ViSolve:ViSolve,Inc. is a software product and services firm with expertise in Healthcare and Cloud. ViSolve is headquartered at San Jose, CA with best in class Development & Support center in Coimbatore, India.What I do in ViSolve:• Plan and implement marketing and business development strategies.• Execute marketing campaigns focused on business development brand building, lead generation across company’s Healthcare IT division.• Partner with Sales and Engineering teams to develop right technical, marketing and sales content..

Coimbatore, Tamil Nadu, India

Spearheaded domestic business marketing and sales by coordinating regional marketing activities including seminars, trade shows, and executive briefings. Worked closely with regional resellers to help fulfill marketing needs such as direct mail to vertical marketing segments, lead generation and sales analysis. Managing advertisement budget and demo equipment inventory for dealers based on quarterly sales review.• Transformed marketing plans into tactical on field market strategies • Execute strategic packaging and pricing models for dealers and end customers to achieve return on investment in six months• Penetrated key prospective accounts and performed consultative selling for system integrators and OEMs over 4 state territories • Primary focus was customer relationship-building to ensure integrating existing product line into the turnkey packages • Worked with clients to determine needs and develop specifications, monitored project progress to ensure timely and accurate completion according to customer requirement