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👋 Hey, I'm Mo Hassan, an entrepreneur with over a decade of experience scaling DTC eCommerce brands. I’ve helped drive growth at companies like CANN, NJOY, WTRMLN WTR, Chefs Cut Real Jerky, and now hi Seltzers. My passion lies in building—whether it’s a digital product, a team, or a business—with a relentless focus on the customer experience.Growing up as the son of an immigrant cab driver, I learned early the value of resilience and hard work. My love for technology and problem-solving began in high school, where I started by building online forums. After leaving my full-time role, I founded Keytactic, where I worked with DTC brands to solve complex eCommerce challenges—from optimizing customer experiences to driving sustainable revenue growth. From those early days to developing internal tools and systems for multi-million-dollar businesses, my journey has always been fueled by curiosity and a hands-on approach to building.🌱 I’m passionate about rapid development, solving tough problems, and creating customer-centric digital experiences. I’ve launched websites in weeks instead of months, built custom apps to streamline operations, and scaled brands to millions in revenue. My sweet spot is where tech and business intersect—whether it’s integrating platforms, automating customer service, or enhancing post-purchase experiences.Outside of work, I enjoy tending to my plants, biking (though less often since leaving NYC), and spending time with my wife and our two cats. I also stay busy with passion projects—currently, I’m developing a SaaS tool aimed at improving order tracking and resolution for DTC brands.🔮 Looking ahead, I aspire to start my own SaaS company or launch another DTC brand that I can call my own. If you’re interested in growth, tech, eCommerce, or just want to chat about plants and cats, let’s connect! I’m always open to sharing ideas and learning from others.
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Founder And CeoKeytacticAtlanta, Ga, Us -
Chief Digital OfficerHi Seltzer Mar 2024 - Presenthi Seltzer is one of the fastest-growing THC beverages in America. It's an all-natural, zero-calorie, zero-sugar, zero-alcohol, hemp-infused seltzer made with three ingredients. -
Founder & CeoKeytactic Dec 2017 - PresentKeytactic is a boutique digital agency that focuses on creating value without breaking the bank. Specializing in ecommerce, website design/development, email marketing, customer service, Amazon, CRO, custom software solutions, and more. Past clients include:Ellenos Greek YogurtLucky Bev Co (Lucky F*ck Energy Drink)Cann Social TonicsPoppi BeverageCAVU Venture PartnersR7 EnergyEat Me Guilt FreeArmaturaMATI EnergyOWYNSeedLyfeNJOYThe Drop WineUnit NutritionWTRMLN WTRChef’s Cut Real Jerky Co.PRZM Smart Replenishments (Now REPEAT)UBS (Speaker)Bala EnzymeMeta Brand
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Vice President, Digital & EcommerceCann May 2023 - Mar 2024Los Angeles, California, Us -
General Manager, EcommerceCann May 2022 - May 2023Los Angeles, California, Us
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Ecommerce DirectorDistill Ventures Jan 2022 - Aug 2022London, England, Gb -
Principal, Digital TechnologiesNjoy Oct 2018 - Jan 2022Scottsdale, Arizona, Us -
Digital Marketing & E-Commerce ManagerChef'S Cut Real Jerky Mar 2017 - Apr 2018 -
Digital Marketing & E-Commerce ConsultantChef'S Cut Real Jerky Sep 2016 - Feb 2017Lead the development of a robust and strategic e-commerce program, manage programmatic ad-buy (including display, social retargeting, and search), landing pages, and email marketing (automation).
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Digital Marketing Manager (E-Commerce)Wtrmln Wtr Mar 2016 - Mar 2017Charlottesville, Virginia, UsManage all things digital marketing and e-commerce including 3rd party vendors. -
Associate Brand ManagerWtrmln Wtr Feb 2015 - Mar 2016Charlottesville, Virginia, Us
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Co-FounderLocaltarian Oct 2014 - Jun 2015Localtarian, a New York based company, is an online platform that bridges the gap between quality, home-tasting food and convenience. Localtarian allows for local chefs to make extra money cooking out of their kitchens, and provides eaters with a homemade alternative over unhealthy fast-food. Since founding the company in 2014, localtarian has served over 150 home cooked meals to fellow New Yorkers.
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Founder, CeoSimplix.Net Dec 2011 - Jun 2015Simplix.net is a solution for small local businesses for establishing their presence online. The company strives to be transparent, cost-effective, and provide high quality work.
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Assistant - It SpecialistCity College Of New York Feb 2013 - Feb 2015New York, UsEnd User IT Support for Windows XP, Windows 7, and Mac utilizing a ticket system for 200+ clients in an university environmentDeploy, maintain, troubleshoot Active Directory, Group Policy, DNS, MS Exchange, Switches, Routers, Desktop and Server OS’, MS Office ApplicationsDeploy Printers, Faxes, ScannersDiagnose network & connectivity issuesWork with VMWare and Virtual MachinesSeveral self-initiated projects
Mo Hassan Skills
Mo Hassan Education Details
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The City College Of New YorkManagement And Operations
Frequently Asked Questions about Mo Hassan
What company does Mo Hassan work for?
Mo Hassan works for Keytactic
What is Mo Hassan's role at the current company?
Mo Hassan's current role is Founder and CEO.
What is Mo Hassan's email address?
Mo Hassan's email address is mh****@****joy.com
What is Mo Hassan's direct phone number?
Mo Hassan's direct phone number is +121290*****
What schools did Mo Hassan attend?
Mo Hassan attended The City College Of New York.
What skills is Mo Hassan known for?
Mo Hassan has skills like Project Management, Microsoft Excel, Marketing Strategy, Management, Networking, Mysql, Microsoft Exchange, Web Development, Web Design, Css, Microsoft Word, Active Directory.
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