Dgm Sales & Distribution - India (Gt & Horeca)
CurrentConsumer Products Division, Horeca & GT
Jun 2023 - Present
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Mohd Shoeb Email & Phone Number
DGM Sales & Distribution - India (Horeca & GT)
at
VRS Foods Limited
LinkedIn matched
✓ Verified July 2026
3 data sources
Profile completeness 86%
Current company
Role
DGM Sales & Distribution - India (Horeca & GT)
Location
Gurugram, Haryana, India
Company size
Who is Mohd Shoeb? Overview
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Quick answer
Mohd Shoeb is listed as DGM Sales & Distribution - India (Horeca & GT) at VRS Foods Limited, a with 259 employees, based in Gurugram, Haryana, India. AeroLeads shows a matched LinkedIn profile for Mohd Shoeb.
Mohd Shoeb previously worked as DGM Sales & Distribution - India (GT & Horeca) at Vrs Foods Limited and Head of Sales - Key Towns at Maaté. Mohd Shoeb holds Pgdba, Business Administration And Management, General from Institute Of Co-Operative & Corporate Management, Research & Training (Iccmrt), Lucknow.
Company email context
Email format at VRS Foods Limited
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VRS Foods Limited
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Profile bio
About Mohd Shoeb
Seasoned professional with a demonstrated history of 24 years rich and comprehensive experience in Sales and Distribution management of leading global and new brands in urban and rural geographies, strategic channel and category development initiatives, for driving multi category business through distribution channel, corporate collaborations & winning RTM models across all FMCG channels.Hold expertise in:* Developing and leading award winning high performance sales teams* Building business, systems and processes from scratch* Crisis Management- The Maggi Recall and Relaunch. Was ASM of the UP Epicentre zone.* Sales and Distributor management* FMCG Sales, Corporate Sales , School activations, Hospital activations and collaborations* Rural activations* Establishing & Revamping Dealer & Distributor network* Channel sales & Category management* Sales concepts - SMS ( Sell more to same ), SNS ( Sell new to same ) & SNN ( Sell new to new )* Increasing footprint of global and new brands in existing & new markets* GTM & RTM* Sales Automation* Merchandising, Loyalty programs & Visibility management for Brand dominance* POS & POPE development and management* Vendor development* Agency management* Spearheading business of market leading global and new brands of Nestle's Nutrition, Beverages, Culinary, Breakfast Cereals, Chocolates and Confectionery & Dairy and Maate Baby Care in multiple channels of Supermarkets, Grocery, Baby Trade, Bakeries, Paan plus, Chemists, Chain pharmacies, Hospitals, Convenience, Wholesale, Rural Wholesale hubs, Redistributors and Out of HomeKey Projects:• Innovative coverage models• Visibility grading• Reenvisaging Brands visibility• Distribution revamp• School activations• Rural Blitz• Channel and Category development• MSS • Innovation in Branding• Corporate & Hospital Activations
Current workplace
Mohd Shoeb's current company
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Vrs Foods Limited
10 roles
Mohd Shoeb work experience
A career timeline built from the work history available for this profile.
Head Of Sales - Key Towns
Custodian of Sales for Key towns in Offline channelsSales and Distribution managementTeam managementStrategic collaborationsVisibility & Agency management
Nov 2021 - May 2023
Channel Sales Manager - North India
Custodian of Retail Programs & Channel sales targetsCategory Manager for Nesplus Breakfast CerealsSales and Distribution ManagementVisibility campaignsRetailer engagementNPD launchesTrade categories sales initiativesCustodian of Category brandingVisicoolers managementAgency and Vendor managementMFR, ICP Yearly planning and Sales forecasting
Mar 2018 - Jun 2021
Senior Sales Manager - Trade ( Central & Eup )
Achievement of Primary and secondary- monthly and yearly sales targets ( Invoicing & Redistribution )Sales and distribution managementInnovative RTM modelsSuccessful exposure of Maggi Recall & Maggi RelaunchBrand promotion eventsEnhancing distributors & redistributors readiness for growthIdentified opportunities & penetrated unexplored marketsNPD launchesEnhancing numeric reachSales planning
Apr 2013 - Feb 2018
Sales Manager -Dairy ( Key Towns- North )
Custodian of Nestle Chilled Dairy & UHT Milk businessTransformed the distribution model from Trade set up to Winning CEP model Achievement of Primary and secondary- monthly and yearly sales targets ( Invoicing & Redistribution )Sales and distribution operations, Innovative RTM models, NPD launch, Enhancing numeric reach, Sales planningEnhancing distributors readiness for growthIdentified opportunities & penetrated unexplored markets
Jan 2009 - Mar 2013
Senior Sales Training Executive- North India
Custodian of all workshops & OJT of MTs, new recruits, Area Managers & SSF of all functions.* Acknowledged for being the 1st Branch to roll out Channel and Category sales concept.* Identifying training needs and conducting Training & development of both on role and off role employees on sales fundamentals, regional sales plans, enablers and imparted channel and category knowledge
Jan 2008 - Dec 2008
Senior Activation Executive ( Central & Eup )
Driving business through NCVP, Visicoolers deployments, NPD launches, sales activation projects and drives, along with Regional Team.
Jan 2007 - Dec 2007
Senior Sales Executive- Trade ( North India Key Towns )
* Successfully achieved volume / value- Primary and secondary sales targets by managing entire categories through CDs, RDs and PS. * Trained and developed competent SSF team for actioning SMS, SNS & SNN strategies in market.* Accelerated robust rural network of Redistributors to accelerate direct coverage and product reach.
Apr 2001 - Dec 2006
Sales Executive
Modi Xerox
Corporate Sales and Lead generation
Nov 2000 - Mar 2001
Sales Executive
* Corporate Sales and Lead generation* Planning and organizing corporate events for business generation* Converted PSU’s, UNICEF, Indian Medical Association and Pharma sector for Hospitality business
Apr 2000 - Oct 2000
Team & coworkers
Colleagues at VRS Foods Limited
Other employees you can reach at parasdairy.com. View company contacts for 259 employees →
SK
Sarvesh Kumar Singh
Colleague at Vrs Foods LimitedBuldhana, Maharashtra, India
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NB
Nitin Bisht
Colleague at Vrs Foods LimitedDelhi, India
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SK
Sarman Kumar Arya
Colleague at Vrs Foods LimitedGwalior, Madhya Pradesh, India
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SH
Sami Hasrath
Colleague at Vrs Foods LimitedAndhra Pradesh, India
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SM
Sushil Mhaske
Colleague at Vrs Foods LimitedAhmednagar, Maharashtra, India
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DP
Dilip Pal
Colleague at Vrs Foods LimitedDelhi, India
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SK
Shagun Katariya
Colleague at Vrs Foods LimitedModinagar, Uttar Pradesh, India
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SY
Santosh Yadav
Colleague at Vrs Foods LimitedAmbala, Haryana, India
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RT
Ragani Tiwari
Colleague at Vrs Foods LimitedEtawah, Uttar Pradesh, India
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US
Uttam Singh
Colleague at Vrs Foods LimitedDelhi, India
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Sarvesh Kumar Singh
Colleague at Vrs Foods LimitedBuldhana, Maharashtra, India
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NB
Nitin Bisht
Colleague at Vrs Foods LimitedDelhi, India
View →
SK
Sarman Kumar Arya
Colleague at Vrs Foods LimitedGwalior, Madhya Pradesh, India
View →
SH
Sami Hasrath
Colleague at Vrs Foods LimitedAndhra Pradesh, India
View →
SM
Sushil Mhaske
Colleague at Vrs Foods LimitedAhmednagar, Maharashtra, India
View →
DP
Dilip Pal
Colleague at Vrs Foods LimitedDelhi, India
View →
SK
Shagun Katariya
Colleague at Vrs Foods LimitedModinagar, Uttar Pradesh, India
View →
SY
Santosh Yadav
Colleague at Vrs Foods LimitedAmbala, Haryana, India
View →
RT
Ragani Tiwari
Colleague at Vrs Foods LimitedEtawah, Uttar Pradesh, India
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US
Uttam Singh
Colleague at Vrs Foods LimitedDelhi, India
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4 education records
Mohd Shoeb education
Pgdba, Business Administration And Management, General
Bachelor Of Commerce - Bcom, Business/Commerce, General
Isce, Business/Commerce, General
Icse, Biology/Biological Sciences, General
FAQ
Frequently asked questions about Mohd Shoeb
Quick answers generated from the profile data available on this page.
What company does Mohd Shoeb work for?
Mohd Shoeb works for VRS Foods Limited.
What is Mohd Shoeb's role at VRS Foods Limited?
Mohd Shoeb is listed as DGM Sales & Distribution - India (Horeca & GT) at VRS Foods Limited.
Where is Mohd Shoeb based?
Mohd Shoeb is based in Gurugram, Haryana, India while working with VRS Foods Limited.
What companies has Mohd Shoeb worked for?
Mohd Shoeb has worked for Vrs Foods Limited, Maaté, Nestlé, Modi Xerox, and Park Plaza.
Who are Mohd Shoeb's colleagues at VRS Foods Limited?
Mohd Shoeb's colleagues at VRS Foods Limited include Sarvesh Kumar Singh, Nitin Bisht, Sarman Kumar Arya, Sami Hasrath, and Sushil Mhaske.
How can I contact Mohd Shoeb?
You can use AeroLeads to view verified contact signals for Mohd Shoeb at VRS Foods Limited, including work email, phone, and LinkedIn data when available.
What schools did Mohd Shoeb attend?
Mohd Shoeb holds Pgdba, Business Administration And Management, General from Institute Of Co-Operative & Corporate Management, Research & Training (Iccmrt), Lucknow.
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