Investing in really cool startups (mainly formalizing my investing and keeping Adquizition focused on being just the media/advertising platform we've built)!

Holding company for my entrepreneurial and investing activities. Currently working on a cool, innovative platform that is going to change the game of media/advertising/entertainment.

Focused on maximizing the value received from the NBA’s media-related properties--Helped with the negotiation and/or review of 10 team regional sports network (RSN) deals, 3 radio deals, and 1 over-the-air deal--collectively worth almost $300 MM (million) per year --Completed television revenue valuation analyses for all NBA Teams and ad-hoc projects for team relocations, contractions, arbitrations, labor work stoppages, National TV Deals, and other Board of Governors issues--Led NBA League Pass (LP) authentication process implementations with top 10 cable and satellite providers --Led project to increase NBA TV distribution at DirecTV by over 4MM subscribers --Authorized all new NBA LP and NBA TV system launches and managed blackout designations for the entire League. Resolved related customer service issues when distributor CSRs were unable to help

Assisted with the buying and selling of sports franchises/companies --Conducted due diligence for Michael Jordan’s purchase of the Charlotte Bobcats NBA franchise--Composed whitepaper on the upcoming Collective Bargaining Agreement negotiations for each of the leagues--Developed a sales presentation to raise money for a client producing innovative, sports-related medical devices

Developed policy recommendations seeking to help the Mayor (a former NBA All-Star) make Sacramento a “world class” city through significant, multi-billion dollar economic development projects--Developed a comprehensive plan to build a new $400MM arena for the Sacramento Kings NBA franchise Analysis included location decisions, financial projections, funding sources, barriers/risks, best practice benchmarking, timelines, and action plans for construction of the new arena, a new state fair exposition facility, and surrounding entertainment complex. Plan was later approved by city council --Created a deck on the new inter-modal transportation facility for the Mayor’s Institute on City Design meetings

Developed a comprehensive strategy to grow the NBA brand, business, and the game of basketball in India.--Worked on 5-Year Strategy deck, detailed financials (P&L), marketing partner activation, in-depth market research plan, industry sponsorship/market share analyses, and market development programs for NBA India. --Led Graduate Student Intern Think Tank Team (of six) to complete project to identify, analyze, and provide recommendations for the top five international markets deemed to have the highest revenue growth potential.

Maximized top-line growth potential at a small wastewater treatment control company (family’s business) by providing long-term strategic direction and short-term execution support --Developed Company Strategic Analysis/Expansion plan, European marketing plan for jet aeration and mixer businesses, new messaging/creative for future marketing vehicles, and new sales rep compensation plan

Played integral role launching initiatives for Nice & Easy, Natural Instincts, Herbal Essences, Hydrience, and Balsam brands, developing key consumer/shopper insights, and driving in-store merchandising activity at top 10 customers--Managed and executed $45MM Clairol FSCI (Free Standing Coupon Insert) and In-store Marketing and Merchandizing plan, the largest driver of volume in the category. Identified $3MM in much needed profit savings opportunities in FY 06/07 through innovative coupon activities and improved forecasting methods --Led a cross-functional, Hair Care/Color team that created a common vision/innovation plan for Herbal Essences, prevented it from being de-listed at top accounts, and ensured joint execution of key brand-building activities

Worked extensively with senior management to ensure successful integration of Gillette into P&G Global Operations and define/deliver Company Go-to-Market sales, growth strategies, and value creation activities with top global customer teams (who made up over 30% of the company’s total volume)--Led day-to-day operations of P&G’s largest Global Gillette Integration team (comprised of VPs, Directors and AD’s in the seven regions) through 4+ phases to identify 1/3 ($400MM) of the Company’s cost synergies, secure over $33MM in funding, determine organization designs, and develop appropriate risk mitigation plans --Led six Global Commercial Strategy (Go-to-Market) quarterly measure update processes and provided analysis/perspective for numerous Sr.-level requests (Board of Directors, Annual Shareholder letter, CEO Issue Sheets, CFO Issue Sheets, Presentations for Global Operations Leadership, GBU pricing strategies, Customers as Big as Countries) for Company CEO, CFO, Vice-Chairs, Chief Sales Officer, Presidents, and Leadership Teams--Trained over 100 individuals globally on Joint Value Creation strategies, models, tools, and “Success Stories”

Helped lead the company’s thinking on how to best manage CM/3rd Party activities. Led five audits (of the 20+ on which staffed) and numerous, high-profile contract reviews and consulting projects to improve operations and reduce Company risk exposure. --Identified direct savings and profit recovery in excess of $1.14 MM. Impacted management of over $450 MM--Developed and implemented four new Global Corporate Standards for management of CM relationships