Design lead for Vodafone group, championing UI/UX company-wide and creating building blocks for a solid employee-focused experience design team. Some key responsibilities & achievements=Design Management=Leading and supporting team members while defining and driving the design vision, opportunities and roadmap.=Design Research=Leading design Research being the voice of employees and facilitating channels where designers and product teams can listen to employees, understand their problems and needs, validate their ideas and generate insights. Leveraging analytics as an informer of UI and design decisions, relying on data to form hypotheses surrounding usability and emotions.=Enterprise Service Design=Improving the end to end services for employees, facilitating connections between key company units like Leadership team and Finance to create a seamless experience for employees. Redesigning the delivery of enterprise applications like Thinkbox to better suit employee needs.=Design System Manager=Took on the reins for the UI team and led the creation of a Design System based upon research, best practices, and optimization insights.Drove the adoption of the Design System across all IT product teams as a vehicle of brand consistency and increased delivery throughout.