Highly self disciplined, meticulous, creative and business-savvy marketing & brand management professional with progressive experience across a range of functions including out of home, marketing communication, brand activation, product launching and market research on both client and agency sideResult-oriented individual with skills and ability to combine vision, integrity and strong business acumen with well-developed strategic management and leadership qualities to support go-to-market efforts, product launches and branding initiatives, positioning companies and products for successSeasoned and well equipped manager to lead high-impact activities that establish marketing & branding dominance. Adept to demonstrate competence in anticipating, evaluating and implementing solutions demonstrating best possible commitment & pride in work with a positive and to do attitude An effective communicator and negotiator with great people skills along with problem-solving and decision making abilities. Have convincing ability to transform ideas into actionable and business-relevant recommendationsSkill Set:Strategic Thinking, Analytical Analysis, Interpersonal & Communication, Presentation & Business Reporting, Team Management, Stakeholders Management, Negotiation, Event & Project Management.Specialties:Advertising, Brand Communication, Brand Activation, Retail/Branch Branding, BTL Media Pricing & Planning, POS, OOH Solutions, Campaign Planning and Execution, Event Management, Sports & Cultural Activities, Sponsorships, Agency / Vendor Management.
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PrincipalPunjab Group Of CollegesPakistan -
PrincipalPunjab Group Of Colleges Jan 2015 - PresentPunjabDesigning and managing all marketing communication including social media, TV cable ad, out of home and printing material. Conducting market visits, seminars and presentations interacting with community for maximizing the message reach through enhanced public relationship.Penetrating market with low fees to enhance number of admissions so that maximum students can avail best education that is not available in low prices and tackling the competitor’s strategies regarding services and fees with counter strategies and winning in the market. -
Manager Marketing And Brand ActivationOoh Media House Jun 2011 - Dec 2014IslamabadExpanded the horizons of client / agency relationship with outclass relationship management with corporate partners in Telco, banking and other industries like courier and mineral water etcRaised the bar of expectations of clients from just providing products to providing solutions to their advertising needs and that triggered the company profits by introducing innovative ideas and taking cost cutting initiativesWorked on image building of company and positioned it as a state of the art advertising solutions provider and also enhanced operations to central region and developed company market by increasing company clientele.Major Achievements:Developed new markets for company products & services entering new geographical territories and increased handsome number of clients with long term business relationshipPushed company’s solutions to a very small level to cater the needs of small shopkeepers and businesses where acceptance for company solutions was remarkable and beneficial
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Visiting Lecturer MarketingBahria University Aug 2010 - Jan 2012Islamabad, PakistanServed as Visiting Lecturer Marketing at Bahria University Islamabad, Aug 2010 – Jan 2012 -
Assistant Manager Marketing & Brand ManagementHbl - Habib Bank Limited Aug 2006 - May 2011IslamabadStreamlined SOPs and inter departmental communication flow for meeting tight deadlines and also introduced and implemented top class vendor/ agency management practicesOrganized a number of events and sponsorships on local and regional levels to support brand communication, brand activation and product communication teams to attain the desired outcomesPositioned myself as the most dependent and reliable performer of the marketing division with respect to top quality in minimum available resources and time and became the first choice for challenging jobs.Major Achievements:As team lead North & Central regions, managing 6 team members, successfully completed the brand transition of Habib Bank Limited to HBL nationwide having 1450+ branches in 3 Phases.Initiated cost effective and hassle free procedures of job completion to save time and cost up to 30% -
Intern - Corporate Banking GroupUnited Bank Limited Jul 2005 - Aug 2005PakistanDuring a four week internship, I got exposure of different financial products being offered to corporate clients. Learned different plans and strategies to market a range of products to prospective customers fulfilling their business needs. Also learned to retain existing customers and keep them delighted to continue and enhance their business with the bank.
Mohsin Bukhari Education Details
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Institute Of Bankers Pakistan - IbpBanking Diploma
Frequently Asked Questions about Mohsin Bukhari
What company does Mohsin Bukhari work for?
Mohsin Bukhari works for Punjab Group Of Colleges
What is Mohsin Bukhari's role at the current company?
Mohsin Bukhari's current role is Principal.
What schools did Mohsin Bukhari attend?
Mohsin Bukhari attended Shaheed Zulfikar Ali Bhutto Institute Of Science And Technology, Institute Of Bankers Pakistan - Ibp.
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Mohsin Bukhari
Operations | Administration | Managment | Project Assistant | Logistics | Finance | Vendor Managment | Repair Maintainance | It | Data Analyst | Graphic Designing | Video-Photo Editing | Network-Software TroubleshootingKarachi Division -
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