As the former CEO of CallVU (fka FICX), a no-code digital customer experience automation platform, I led the company to a 4.3x revenue growth in three years, by building a great management team, transforming the business model from service-led to product-led, and launching a self-service product that enabled users to create and deploy personalized journeys across channels and devices. I also implemented a two-pronged sales and marketing strategy that leveraged product-led growth and enterprise-led growth, managed the largest accounts of the company, and groomed the new CEO who took over in February 2023.At Whoz, the focus is on fine-tuning the go-to-market strategy for the US, leveraging my expertise to empower professional services organizations. With a keen eye on cloud-based solutions and operational efficiencies, we aim to digitize staffing, mapping expertise to real-time KPI forecasts and capacity planning. This strategic engagement is key to maximizing operating margins and revenue for our clients.Concurrently, as a Venture Advisor and Investor at Recursive Ventures, my role involves bolstering early-stage startups in the marketing technology sector. Here, we ensure these budding enterprises achieve product-market fit and scale successfully, thanks to our strategic guidance and business development efforts. My experience in sales strategy and customer engagement fuels this pursuit, driving value creation for stakeholders and customers alike.