Assistant Marketing Manager
- Co-led a dynamic marketing team, optimizing resources and fostering collaboration to achieve strategic objectives.- Managed end-to-end marketing campaigns, ensuring alignment with company objectives through planning, execution, and analysis.- Coordinated and executed events, beauty shows, and product launches to enhance brand awareness and engage the target audience.- Managed Pinterest and Snapchat ad campaigns, optimizing targeting and creative strategies to enhance brand visibility and engagement.- Oversaw and managed all affiliate programs for GK Hair, optimizing partnerships and strategies to drive effective marketing and brand growth.- Managed and optimized YouTube collaborations for GK Hair to amplify brand visibility and engagement.- Executed strategic press releases for GK Hair, driving positive media coverage and effective communication.