Andreea Moise Email & Phone Number

Romania

Helping startups and midsize businesses build winning Youtube first influencer marketing programs:- Kickstarting and scaling influencer programs from 0 to 100% using over a decade of experience- Acting as an in-house influencer department working closely with any existing growth and marketing functions - Influencer marketing strategy & planning - using insights from 10k+ influencer collaborations - End-to-end influencer program management - using custom and personally developed frameworks and systems

From time to time I help brands and founders get unstuck with influencer marketing.

Romania

- Scaled Veed's influencer program from 0 to working with 90+ creators across YT, Tik-Tok and IG with 200+ videos live to date- 10mil+ targeted video views generated across platforms for the brand (CPMs ranging from 0.3 to 11)- Supported AI features launches with creator content > 1mil+ views generated in 30 days for Magic Cut alone- 1.6mil video views generated from YT long-form content to date with an avg 1.02% tracked CTR

- Took over the company’s influencer marketing and implemented processesthat drastically reduced discovery, outreach and negotiation times- Lead the team to hit monthly performance targets with direct impact in revenue ( % increase in signups each month)- Grew the internal database from 4k to 8k highly niched creators acrossIG,YT,Tik Tok and podcast channels- Achieved a 50% increase in the number of creators signed each month by end of the year with 600+ creators signed across platforms- Supported with launching the brand’s Tik-Tok ad hit 2 million views in 3months

- Revamped the influencer marketing capability with new processes, strategiesand more efficient frameworks- Increased the internal roster by 1000+ creators across different verticals- Worked on accounts for different sized clients: Dabur, Bowflex, BirminghamWorld Games, Garden Remedies etc.

Bucharest, Romania

The fair alternative to luxury perfumes.- Worked closely with the founder to conceptualize, develop, and design theproduct&brand, and the main marketing and content strategy- Recruited and trained the first core team across various departments: marketing, design,customer care etc.- 5 figures a month generated first year just from first-tier influencer attribution (UTMs and coupons)- Developed agile and efficient frameworks that allowed the brand to scale andbudget for the best ROI/ per post- Created and implemented the brand’s ambassador program resulting in a20-40% cumulative increase in signed creators each month and the generationof 15k content pieces in 2020 alone- Recruited and trained 8+ high-performing influencer specialists that helpedbuild an internal creator database of 20k contacts and sign 1500+ creators forthe brand

Greater New York City Area

Took over the company’s marketing capability and all channels and grew thecreator database from 3200 > 6000- Achieved 30% increase in the number of creators signed and up to 50%increase in posting rates in the first 4 months- Created specialized creator-focused email campaigns that led to a 16%bump in OR and increased CTR

Greater New York City Area

- Signed 400+ creators for the brand and grew/managed a portfolio of 2000 creators across YT and IG- Implemented the company’s first CRM and developed frameworks with directimpact in acc management and campaign management efficiency- Proposed and executed social media strategies that lead to up 50% increase inengagement