Supporting the B2B Marketing activity across our 5 corporate markets: UK & IR, France, Germany & Spain. Independently managing and prioritizing marketing projects from our business stakeholders, and from corporate senior management on a variety of marketing needs.• Consult to determine and recommend the best approach to meet objectives• Lead the development and implementation of marketing communications including events, trade media/giveaways, sales collateral, print ads, digital marketing, point-of-purchase and promotions.

• Building marketing plans and delivering all activity to dive traffic, engagement and leads.• Work with the Digital Team to deploy content through the website and digital channels.• Analyse the impact and effectiveness of all marketing activity to help inform future plans and engagement.• Create and commission content for different channels (blogs, social media, website, intranet) to enhance engagement with key audience groups.• Ensure all content, messaging and collateral aligns to QinetiQ messaging and represents the brand in the most effective way.

Made redundant due to Covid-19

• Responsible for the Company Website / Landing Pages. Proposing and implementing a site that is fit for purpose. Acing as Webmaster – ensuring all pages have owners, review dates, etc. • Responsible for liaising with Senior management and Project/Product management to define the desired Marcomms messaging, delivery and measurement of success.• Responsible for the delivery of social media campaigns and posts to maximise engagement with target audiences with frequent and relevant messaging building a growing base of followers through the relevant channels• Proposing and engaging 3rd party tools such as Salesforce and SendinBlue

• Social media management - responsible for the delivery of social media campaigns and posts to maximise engagement with frequent and relevant messaging building a growing base of followers through the relevant channels.• Managed all marketing for recent product launch incl. social media, creation of artwork for all collateral, event sponsorship, website creation through CMS.• Google analytics reporting.• Designing and creating marketing collateral using Adobe Indesign, Ilustrator and Photoshop.• Implementation of PR activity working closely with the PR agency resource and responding to PR/Media enquiries• Managing the production of press releases and company announcements.• Carrying out end to end campaigns through HubSpot.• Updating current website through the WordPress CMS.• Managing in-house processes for the development and production of marketing and communication materials, sales collateral and ad hoc content and copy. • Production of marketing videos and blogs• Event management• Production of the bi-monthly company e-Newsletter to all external audiences and contacts held on the Salesforce database, including: Editorial calendar, content collation and creation, design and layout

• Ensure brand guidelines are met when distributing marketing collateral.• Working with global offices to create press releases.• Creating marketing material & graphics on Adobe InDesign, Illustrator and Photoshop.• Updating and maintaining the current website• Assisting with preparation for website and brand communication overhaul.

• Supporting B2B and B2C marketing managers in the deployment of consumer and trade marketing activities.• Digital marketing and support of e-commerce website.• Supporting customers in the marketing of their equipment and facilities.• Organising and supporting local trade marketing events (trade shows, exhibitions, seminars) • Deploying sell- in and sell-out tools in order to generate leads, orders, sales in line with the global and -local plans.• Leveraging merchandise and assured proper stock management and control.• Delivering marketing support for the B2B and B2C Sales Team.• Planning and implementing a comprehensive content calendar for Technogym.com news blog.• Managed the creation and implementation of the web-to-print marketing customisation platform for customers to co-brand Technogym marketing materials.• International relationship building.• Assist the PR manager with photo/video shoots and top locations to promote Technogym equipment within the facilities.• Work with the senior digital specialist to communicate, roll out and monitor Technogym’s largest annual digital campaign ‘Let’s Move for a Better World’.

Assisted the owners by setting up the main elements of their website and explaining to them how the site works and how they can change it when needed. I also explained the opportunity for pay per click campaigns, and helped them regarding what extra elements they could include on their website to boost their online presence. They were also in the process of rebranding their boutique so I offered my thoughts and advice on how to do this. I mainly helped them with the online/digital side of marketing as they are new to this concept and weren't sure of the possibilities. In addition, I provided ideas on how they could engage more with their customers and how to attract new ones.

As an askBU ambassador, I supported students, staff and general public by providing professional, appropriate, timely and customer-focused information and guidance regarding a wide range of BU services and facilities.

Supported the creation and roll out of all Marketing activity to the network of dealerships, and looked after PDS merchandise line.

Working in the service sector was a very different experience for me in comparison to working in retail. Being a five Star wedding venue, I had to adapt how I worked to fit the standards of the venue. My main role was to set up the venue, welcome guests by showing them to their rooms and working on table and bar service. It was a very fast paced environment to work in, so I had to work quickly without sacrificing the standard to service I was giving. I was able to communicate with the guests on a professional and social level which helped to improve my confidence further.

Main focus was to make sure customers have the best possible shopping experience. As well as this, I have to make sure the department always looks tidy and that I help hit the department’s sales targets.

My role included carrying out campus tours to prospective students and helping to run events at the University. I attend Open Days and promote the benefits of BU, and undertake other duties as required by The Business School/Undergraduate Open Day Team.