Molly Daniel Email & Phone Number

Denver, Co, Us

Greater New York City Area

Greater New York City Area

• Oversaw and executed full life-cycle of media plan development from brief to final recommendation• Negotiated pricing and placements to deliver maximum client ROI• Developed and manage team of analysts and assistant analysts • Conducted competitive analysis and research to appraise client market share • Fostered the expansion of key client and partner relationships• Formulated and deliver all client communications• Accounts: Facebook, Forevermark, Dyson, IKEA, Celgene,… Show more • Oversaw and executed full life-cycle of media plan development from brief to final recommendation• Negotiated pricing and placements to deliver maximum client ROI• Developed and manage team of analysts and assistant analysts • Conducted competitive analysis and research to appraise client market share • Fostered the expansion of key client and partner relationships• Formulated and deliver all client communications• Accounts: Facebook, Forevermark, Dyson, IKEA, Celgene, Abbott, Show less

Greater New York City Area

• Created full media plans and provided insight into marketing strategy• Evaluated new and existing media opportunities on behalf of clients• Researched and presented market updates and industry trends to internal and external audiences• Monitored ad performance using proprietary and third party analytics• Collaborated with internal strategy and investment teams to create the best finished product• Accounts: Tiffany & Company, Campbell Soup Company, Citi, Jaguar, Land Rover,… Show more • Created full media plans and provided insight into marketing strategy• Evaluated new and existing media opportunities on behalf of clients• Researched and presented market updates and industry trends to internal and external audiences• Monitored ad performance using proprietary and third party analytics• Collaborated with internal strategy and investment teams to create the best finished product• Accounts: Tiffany & Company, Campbell Soup Company, Citi, Jaguar, Land Rover, Lufthansa, Canon, Sargento Show less

Greater New York City Area

• Monitored insertion activity and assisted with the negotiation of necessary make-goods• Assisted with creation and execution of media and added value plans• Established working relationships with internal team members and external vendors• Accounts: Canon, BlackRock, American Eagle, Mondelez

Greater New York City Area

Developed and presented robust analysis of brand experience best practices to creative and strategic team.Helped strategy teams with qualitative and quantitative market research as well as numerous competitive and brand experience audits.Conducted field interviews and analyzed data to generate insights for client presentations.Participated in brainstorms and idea generation with the corporate strategy and naming teams.Assisted on broad range of client projects including brand… Show more Developed and presented robust analysis of brand experience best practices to creative and strategic team.Helped strategy teams with qualitative and quantitative market research as well as numerous competitive and brand experience audits.Conducted field interviews and analyzed data to generate insights for client presentations.Participated in brainstorms and idea generation with the corporate strategy and naming teams.Assisted on broad range of client projects including brand architecture, brand voice, visual identity and brand strategy.Worked on a variety of clients such as Dell, Garnet Hill, Sharp and Verizon. Show less

Boulder, Co

Managed digital and social media marketing efforts for the organization, significantly growing following and exposure through Facebook and Twitter.Explored new channels to share internal thought leadership efforts and connect with potential clients.Sourced promotional products for clients and assisted client teams with day to day project management.Conducted research initiatives with business development team, leading to six new clients.

Boulder, Co

Responsible for ramping up marketing and e-commerce initiatives.Created a Facebook page in order to create more exposure and buzz for the gym.

Bachelor Of Science, Marketing

Activities and Societies: Alpha Phi, Marketing Club

Education record