• Manage the day-to-day projects and goals of the Advertising Operations Team and oversee all company monetization initiatives• Work closely with upper management to present strategies to improve digital media monetization and audience experience• Analyze revenue and cost partner data to maintain and increase company’s profit, handle revenue operations across 10+ Owned & Operated properties• Build and maintain external partner relationships with SSPs, Agencies, Publishers and other companies• Collaborate with engineering and project teams to ensure my teams internal tools are up-to-date with industry standards

• Optimized web page elements using KPI metrics to improve user experience• Targeted & trafficked programmatic ad tags, creatives, header bidding/client side integrations using external ad servers and internal platform interfaces• Evaluated performance of creatives and campaigns based on data

-Managed and advised a team of site managers in handling desktop display, video and mobile ad inventory for online publishers-Developed individual, team and company goals with management; planned and implemented strategies to reach company benchmarks-Trained new full time employees and part time interns on industry and company processes

-Established and maintained strong demand partner relationships to ensure long-term success-Responsible for trafficking, monitoring and optimizing advertising campaigns while constantly monitoring for discrepencies in third party ad partner platforms-Prepared new client publisher partner accounts in internal ad servers -Problem-solved various technical issues, including setting up new tests and analyzing the results-Pitched new revenue opportunities and offereings to publisher and advertising partners