Molly Shelley is a Accomplished professional with hands-on experience in driving product strategy and digital campaign management to increase market share and customer acquisition, backed by expertise in managing purchasing and e-commerce. at VF Corporation. She possess expertise in sales, customer service, teamwork, marketing, social media and 15 more skills. Colleagues describe her as "Molly was an unsung, yet vital member of the Footlocker.com digital team during her time as a CRM Analyst for the Footaction and SIX:02 brands. Email communication is a near daily customer touch point for our brands to communicate promotions, product launches, and key campaign stories. Molly’s attention to detail, patience, and positive approach allowed us to stay on track even when changes to product or priorities resulted in frequent changes and updates.
As the last link in the chain of our email production process, Molly was tasked with pulling our customer circulation files and ensuing that what we featured in our emails linked properly to our desktop and mobile sites. Any hiccups or delays that occurred before the email reached her desk were dealt with by Molly – who often worked into the evening the night before big product launches or promotions to ensure everything was right for our customers.
During an especially hectic retail holiday season -- when the tension is ratcheted up even higher – Molly could always be counted on to be cool under pressure, take last-minute changes or adjustments to the business in stride – and maintain an upbeat attitude. While she also shared customer insights and recommendations as time allowed, it was her hard work and reliability in the day-to-day operations of our digital business that was so invaluable. Those efforts played a key role in the successes achieved by both brands.
Sincerely,
W. Keith Roerdink
Digital Account Manager
Footaction | SIX:02" and "Molly was hired as a PR & Marketing Intern (unpaid) in the fall of 2016 and completed her internship in December of that year. During her internship, Molly performed a variety of tasks related to PR & Marketing including but not limited to:
• Writing copy for our marketing materials
• Working with Microsoft Excel to track data for an upcoming event
• Making phone calls to prospective sponsors and donors
• Following up with prospective sponsors and donors
• Sitting in on marketing committee meetings with other Boys & Girls Club board members and community volunteers
• Drafting thank you letters for sponsors and donors
Molly had a great willingness to learn and try new things. She adapted to the changes and needs of our organization and was able to work with a variety of people and backgrounds. Molly followed direction well, was dependable, and provided good follow-through. She was a good team player.
Molly will be someone with great career aspirations who will improve your company and its surrounding community.
Sincerely,
Brittany J. Von Ebers
Director of Development & Marketing
Boys & Girls Club of Portage County"
Listed skills include Sales, Customer Service, Teamwork, Marketing, and 16 others.
