https://maquinn11.wixsite.com/neeventsinger

Conducts a comprehensive hiring process and successfully leads a team of three: Manager of Banquet and Events, Senior Event Coordinator, and an Event Coordinator Conducts comprehensive event planning services for high-end clients, ensuring seamless and unforgettable experiences. Coordinates with the resort operations team to ensure seamless execution of all catering and event services, including accommodations, transportation, outside vendors, any additional client requests or arrangements. Forecasts business volume and manages the annual department budget to identify and implement cost-saving strategies to optimize the department budget while maintaining high-quality services and customer satisfaction.Develops standard operating procedures (SOPs) for onboarding staff, equipping new hires - whether sales managers or event planners - with the necessary tools to succeed in their roles.Serves as the designated resort administrator for the Customer Relationship Management (CRM) Salesforce software, overseeing client management and generating data-driven reports.Identifies and implements strategies to enhance the overall guest experience during catering and event services, such as developing event schedules, and themes, or coordinating unique on-site activities Review and implement all event sales, and annual menu changes, and coordinate with marketing to update all collateral as needed.Develops and maintains catering and banquet business plans including comprehensive event planning service to all internal and external clients from start to finish. Continues to provide direction and monitor execution of events with a portfolio of $3.5M. Invoices, collects monies, and closes out all group business, to ensure all revenue has been entered correctly and contractual obligations have been met to meet our team’s budget goals and KPI goals.

https://www.sugarbush.com/groups/meetings/- Successfully booked and exceeded new business goals through prospecting and cold-calling, nationally, with a focus on the Vermont and Boston Top 100 marketplace. Raised the resort’s ADR rate by 50% with a focus on mid-week business. Booked over $1.5 million in sales within a fiscal year.- Stepped in during an interim four-month period and handled all Wedding Sales. Booked $1.0 million dollars during that time frame, 50% of which was done through virtual tours and remote selling.- Identified new market opportunities and developed strategies to attract clients in emerging segments, such as corporate retreats and destination weddings, to increase event bookings and revenue.- Created and conducted effective proposal presentations to C-suite and Executive Boards that identified prospect’s business problems, the effects of the problems, and the solutions to their concerns.- Established long-lasting relationships with customers to maintain high retention and satisfaction.- Coordinated smooth transition from sales to the operations servicing team and back, finalizing with client callbacks and group history. Communicate all event details to the operations team in a timely and effective manner.- Conducted on-site and virtual sit tours, along with finalizing contracts with contract negations.Attended Trade Shows and monthly networking events in Boston and the surrounding New England area, while cold-calling prospective businesses within these markets.

- Handled book of business worth $2,000,000 with 40+ active accounts- Developed and coordinated all initial logistics for clients. Starting with the proposal process, budget plans, room nights, on and off-site activities, and more.- Grew revenue and expanded client base with effective sales support - Negotiated all contracts with clients to provide them with the best overall event savings, while still ensuring all revenue goals are achieved or exceeded. - Established and built long-term trusted relationships with new and key account buyers, by creating memorable experiences for them, while continuing to prospect for new accounts.

The Valley CW (5.2) & WPTZ-5/WNNE-31: NBC Affiliate in Vermont, New York & parts of New Hampshire•Assists local companies to create customized solutions by providing the value of using local broadcast television, creating a strong digital presence through the strategic use of digital platforms and projects. •Utilizes strategic marketing and promotion techniques to assist in the development of CW brands throughout the regional marketplace. •Consistently maintains and builds new client relationships through networking and providing companies with superior support and solutions. •Effectively assisted various television-based programs such as Wide Orbit Products, Nielsen, Marshall Marketing, and Kantar regarding a wide range of work projects.

•Developed TV and Digital Ad campaigns for new and existing clients, in addition to creating presentations to assist clients in building their businesses and creating brand awareness. • Provided support as a vital member of the Street Team, assisting the marketing department in developing and promoting a new station, The Valley CW’s brand. •Assisted with various television productions, such as Wide Orbit Products, Marshall Marketing, and Kantar.•Coordinated all aspects of various special events for both the department and clients, in addition to organizing and scheduling client production shoots. Over the summer of 2015, I became certified from New York State Broadcasters Associations for TV Sales.

•Provided technical assistance in the development of the company website, aiding in the creative design process, setting up the new Archive, and uploading banners to the website.• Effectively monitored and maintained ticket sales tracking system. •Promoted various events as a member of the “Street Team” generating excitement for upcoming shows and driving ticket sales. •Managed all aspects of the Merchandise Tent at various shows including, providing customer service, utilizing selling techniques, and increasing revenues.

• Marketed and promoted shows online on Canal Room Facebook page and online calendars • Learned the ins and outs of booking shows and private parties at the club• Answered phones and assisted with customer questions• Witnessed the operations and functions of a live music venue

• Acted as initial point of contact for a broad range of customer inquiries• Maintained accurate and up-to-date customer records • Built and maintained strong rapport with customers through personal communications• Facilitated customer service program with website and PPL page assistance• Collaborated to increase company customer base and revenue

• Initial point of contact for a broad range of customer inquiries• Facilitated client integration of social media into publicity efforts, with media such as Facebook, Twitter, blogs, podcasts and online radio• Created virtual press kits (VPKs) for numerous clients• Pitched media and acted as liaison between artist and online media for interviews• Successfully met and exceeded company KPIs each month