Molly Bowman Email & Phone Number

Sydney, NSW, AU

Sydney, NSW, AU

Sydney, NSW, AU

Working directly with the Channel Marketing team to address stakeholder needs by creating reports, visualizations, and presentations of sales data.

Mountain View, CA, US

• As a marketing data analyst at Pixelberry Studios, a mobile gaming company, I use massive amounts of data to create meaningful KPIs visualized in Tableau for the User Acquisition team
• Write SQL queries in DBVisualizer connected to Amazon Redshift to alter/update current standard business metrics and KPIs
• Create visualizations in Tableau to accurately and meaningfully convey data to stakeholders
• Pull audience lists from database based on detailed criteria for targeted marketing campaigns
• Maintain data integrity during multiple integrations

Santa Clara, California, US

• As Sr Market Research Analyst, I conduct primary research for internal stakeholders and the company as a whole, analyze and report on data, and manage ongoing market research projects.
• Conduct ad hoc surveys for internal stakeholders, gathering data to improve both internal and external experiences with company, products, operations, and customer service
• Use KNIME data analytics software to generate targeted email lists, analyze, and report on data
• Manage global-scale market and customer research projects, partnering with market research companies to gather insights on state of industry, market, and customer behavior and views

Santa Clara, California, US

• As a Marketing Analyst at this Network Security industry leader, I use data analytics and reporting software and various survey tools to conduct primary research with customers and prospects while managing ongoing web.
• Manage global customer satisfaction survey program, analyze results, build reports in order to increase NPS scores and customer satisfaction
• Create workflows using KNIME software to generate targeted email lists, analyze and report on results of surveys
• Conduct ad hoc surveys for internal stakeholders, gathering data to improve both internal and external experiences with company, products, operations, and customer service
• Develop optimization strategies, use automated marketing systems to run A/B tests and experience targeting activities on webpages, analyze results and provide insights for further optimization
• Drive event attendance through email marketing and website campaigns

Santa Clara, California, US

• As a Marketing Operations Specialist, I used automated marketing systems including Adobe Target, Analytics, and Experience Manager to work on projects related to running and optimizing marketing operations and company.
• Learned and developed optimization strategies, ran A/B tests on webpages and landing pages, analyzed KPI results
• Built experience targeting activities for account-based marketing and segment targeting
• Updated live site with winning experiences and socialized results, shaping current and future copy and designs for webpages and landing pages
• Managed year-long web content update project from start to finish, including gathering content, developing wireframes, designs, and prototypes

Santa Clara, California, US

• As an administrative assistant, I worked directly under the Head of Marketing Operations, and supported the entire department with daily administrative tasks, coordination, and project management.
• Triaged marketing operations help tickets in Zendesk platform from internal and external sources, assigning to correct department for efficient problem solving
• Processed purchase request forms in Salesforce.com, helping to secure purchase orders for every department
• Scheduled meetings and acted as gatekeeper for the calendars of department leaders, coordinating cross-departmentally and with vendors
• Managed the Speakers Bureau, communicating and coordinating with high level speakers for placement at marketing related events across the globe

Palo Alto, CA, US

• As a receptionist at this hardware-focused startup incubator, I communicated with C-level executives and portfolio company founders on a daily basis while handling a heavy inflow of guests.
• Maintained security of building by monitoring flow of employees through doors and locking/unlocking doors for guests
• Greeted and signed in guests using Envoy system, and made sure host was promptly notified
• Prepared conference rooms for pitch presentations, including computer to monitor hookup
• Managed incoming and outgoing mail, including scheduling pickups and tracking packages to ensure delivery to the correct recipient safely and expediently

Chicago, Illinois, US

• Working closely with the VP of Product Management at iPass, the company behind the world’s largest commercial Wi-Fi network, my main role was progressing the end user initiative and therefore increasing product usage.
• Generated content for monthly newsletters and tweets directed at end users to educate them on product news, features and support
• Built video library featuring product demos, news, tutorials, and support for end users, using Camtasia Studios, Screenflow, and working with an external media company
• Overhauled iPass Support website, including layout, copy and personality; shifting from an enterprise and IT focus to an end user focus
• Tracked progress and impact of website redesign and video projects through Google Analytics and Salesforce, and monitored email campaigns with SendGrid