Senior Principal Marketer
CurrentCore Responsibilities• Work to create collaborative relationships both internally and externally to ensure positive experiences for both clients and healthcare providers. • Focus on business development and maximizing client growth and retention by fully understanding clients’ needs, creatively redirecting expectations in a diplomatic manner, understanding the market, and meticulously screening healthcare providers to match client opportunities. • Responsible for the full sales cycle from contracts to collections. • Recipient of awards throughout the years for Marketer of the Year, Marketer of the Quarter, Innovation Awards, and various other company specific core value awards based on clarity, passion, and ownership. Additional Responsibilities• Develop and present training to executive leadership on the Kaizen method. • Key member of the department’s Member Engagement Survey committee to analyze issues, collaborate with department, suggest solutions, implement change, and monitor success.• SME of our CRM and subsequently develop and document CRM best practices and trainings for department. • Review and edit department workflow processes with leadership to determine best practices.• Extensive involvement in the development and facilitation of numerous new hire trainings.• Successfully coordinated and executed key fundraising events for the company to raise over $40,000 for Scottish Rite for Children.