Worked with local businesses to build marketing strategies and a digital presence. Companies include Demerbox, Reve Cycling, McCabe Duval & Associates, and Dirigo Spirits. •Planned, implemented, and managed advertising campaigns promoting products and services. Supported overall marketing and public relations efforts by building awareness and educating customers with a strong social media presence. Advised and implemented best practices to improve SEO and Google ranking.

Created, implemented, and managed the company’s annual marketing calendar and budget allotment. Incorporating all aspects of digital marketing, print media, product development, and new product introductions. •Directed creative, production, and sales departments on current and on-going project specifications. Facilitated cross-functional internal and external communications, weekly status meetings, and production reports, while managing the productivity of tasks to make sure deadline and budget met requirements. •Project managed a website overhaul from the initial RFP to the successful launch. Worked with multiple vendors to facilitate switching the company to a more time efficient, user-friendly, cloud-based CMS and Inventory System.•Analyzed the performance of marketing practices and competitive insights. Compiled strategic analytical reports by assessing its strengths and weaknesses to effectively improve campaign performance and market trends.•Revamped marketing materials and digital efforts. Developed quality sales tools to better support clients and customers.•Developed and implemented PR strategies. Established strong relationships with editors in the interior design industry, pitching new products and company developments. Editorials were picked up and featured in top trade publications: Interior Design, Design Milk, Coastal Living, New England Home, Maine Home + Design, and more.•Negotiated advertising prices and campaign budgets with marketing vendors and external sales departments.•Managed customer service and client communication. Facilitated quality customer service protocols, ensuring all inquires from client and/or customers are executed in a professional, polite, and courteous manner.

Supported development and implementations of marketing plans and projects for new and existing brands.•Collaborated with the marketing, sales, and production departments to brainstorm new marketing directions and practices. Working to build brands, creating ad campaigns, promotional plans, and sales tools, executing the strategies and projects that came out of the meetings.•Created, implemented, and managed all digital media platforms. Growing Pinnacle Vodka’s Facebook page from 5,000 fans to over 500,000 fans in one year.•Launched and managed company and brand websites for SEO, content, and copy. Worked with multiple website developers to create custom digital applications for a more user-friendly customer experience.•Worked with national publications on large print, online, and sponsorship projects totaling over $2 million. Publications include: Sports Illustrated, Time Magazine, Golf Magazine, US Weekly, People Magazine, and Cosmopolitan.•Analyzed marketing data through weekly reports and created marketing strategies to help leverage the company and it’s brands. Praised for work that helped drive sales and exceeded business expectations by millions of dollars•Managed product flow and deadlines for all projects in the Marketing Department for 150+ brands. Liaised with corporate office verifying that all created materials were compliant with government (TTB) and company production standards.•Provided the national sales team with promotional and sales materials. Created sales tools to compliment the demographics of the sales persons individual territory, including Power Point presentations for sales meetings. Sales Team was made up of 40+ employees. •Facilitated the development and fulfillment of PR strategies. Worked directly with local and national media outlets to create promotional events.