Molly Shirrell Email & Phone Number

Dallas, Texas, United States

Arkansas, United States

Invests in continuing education to develop painting skills and personal style. Solely manages budgets, pricing, taxes, marketing, timelines and project deliverables. Has served in numerous artistic capacities including commercial “talent” for video and photo shoots, assisting with murals and managing the production of client-requested commissions.

Little Rock Metropolitan Area

Managed content strategy for social media and SEO clients ranging from Arkansas’s 75 top largest companies to small, independent businesses. Managed projects for 10+ clients at a time and one direct report. Contributed to notable client retention at a 2-year old startup. Led new product development to expand service offerings and boost revenue.

Little Rock, Arkansas

Built, tested and deployed email automation campaigns for some of Arkansas’s top 75 largest companies. Developed multiple personas and personalized customer journeys per brand, which were designed to be engaging and informative. Served as the resident SEO specialist, leading organic content strategy and technical SEO implementation in partnership with the dev team. Collaborated internally to create cross-domain tracking to measure the results of every touch point and generate an estimated ROI.

Dallas/Fort Worth Area

Consulted with small business owners to ensure their websites glowed with personable, unique content designed to build relationships and convert. Managed up to 12 website builds at a time. Contributed to the development of an SEO-copywriting training that was taught to 70+ website consultants.

Dallas/Fort Worth Area

Managed up to 65 paid search accounts at a time with up to $1,500 monthly ad budgets. Optimized ad campaigns by performing A/B testing. Implemented automated bid strategies.

Athens, Georgia Area

Completed the setup and integration of reporting platforms, including our client reporting dashboards. Led efforts to refine reporting metrics and data collection and analysis for deeper insight. Trained interns on reporting platforms and other tasks, such as setting up call tracking.

Supported stateside staff with donor relations, summer trips to Africa, website hierarchy, and other duties assigned.

Athens, Georgia

Learned about the operations of an independent craft coffee roaster. Represented the company at farmers markets locally. Contributed to the summer production of cold brew. Managed bottle cleaning and filling.

Bachelor'S Degree, Advertising, Studio Art Minor

Activities and Societies: Delta Gamma, AdClub

Education record