I help B2B SaaS companies on GTM, product strategy, ICP definition, surfacing growth and retention opportunities, win/loss insights, and understanding customers needs. 20+ years in B2B. ex-Gartner, ex-GLG; various startup and mid-sized SaaS companies.Delivered double-digit improvements in customer acquisition, customer retention, and user engagement. Identified high growth potential markets with buyer urgency and aligned use cases; developed rich profiles of ideal clients; surfaced critical win/loss insights. Delivered transformational change as Fractional Product and Product Marketing Leader.I'd love to discuss how I can help. Please email me at: mona.kosseim@standoutadvisory.com
Listed skills include Analytics, Program Management, Digital Marketing, Strategy, and 15 others.