Monalisa Dasgupta Email & Phone Number

Gurugram, Haryana, India

• Manage product life-cycle with the internal and external stakeholders• Make assortment plan according to the business strategy• Drive cost negotiations to deliver the price architecture • Inventory management for the eCommerce website, marketplace and (406+) retail stores• Drive In-season sales and stock management• Vendor management to increase business operations of the company• Data analysis to determine the shopping trend analytics• Analyse market trends to influence the consumer shopping experience

Mumbai, Maharashtra, India

• Brand development with strategic partnership with 25+ Indian and International brands• Drive brand performance with the brand partners • Maintain brand integrity across marketing, advertising and business development• Manage brand partner relations to understand the business models to drive the brand business• Develop the product strategy across the 19+ Globus stores in India• Participate in sales and marketing presentations of the brands • Analyse consumer target segments to develop category growth and expansion plans• Effective operations management to facilitate business between the brand and the retailer

Mumbai, Maharashtra, India

• Develop strategic business plan according to the business objectives• Data analysis for the management team • Integrate the business strategy with the different functions• Inventory management for the business units: retail and eCommerce• Implement the brand strategy in the marketing campaigns • Suggest improvements in the processes using information technology applications • Provide leadership, engage and develop the team members • Work with the internal and external stakeholders of the company

Gurgaon, India

• Make the retail and eCommerce business plan for the <500 crore brand • Implement the eCommerce strategy. Drive operational excellence and co-ordinate the India ‘go-to-market’ plans • Stock management for the eCommerce website, marketplace and (50+) retail stores • Monitor weekly, monthly and yearly business analytics • Understand the business with detail-oriented analysis of the brand performance• Drive online and offline marketing campaigns with Mothercare “Google” business solutions • Understand business model of the licensing partner, Disney to influence customer engagement • Attend International Brand meeting in the head office, United Kingdom

Gurgaon, India

• Drive the strategic business plan for the eCommerce website• Business development through different business models in the required commercial terms. Contribution margin ~20%• Identify product assortment to sell on the website according to the operating plan• Drive product performance. Implement merchandise strategies to influence customer engagement• Monitor digital analytical trends for the brands on the website. Conversion ~2%• Activate online and off-line campaigns according to the marketing calendar• Competition analysis to ensure a competitive advantage • Manage a team of buyers. Work with the cross-functional teams to manage products on the website

Gurgaon, India

• Deliver the business unit strategy with the financial targets• Make the annual operating plan for the business with P&L management • Plan budget and inventory on the M&S global International Range Planner • Manage operations to deliver the right product at the right time and at the right place (35+ Stores). Create visual merchandising plans for existing and new stores merchandise.• Business analysis for in-season sales management using SAP and BI applications• Engage consumers with the brand message in marketing (ATL and BTL) campaigns • Implement strategic product planning process with the sourcing team for localized product development. +50% GM• Liaise with the UK International Team to formulate the business strategy

Mumbai Area, India

Chennai Area, India

• Make the operating plan for the brand with the product-pricing strategy• Formulate the product assortment plan for the retail stores according to business projections • Brand communication with internal and external stakeholders to maintain brand equity• Monitor the supply chain to ensure availability of products

Mumbai Area, India

• Formulate the product strategy for the Italian brand according to the global brand strategy• Drive inventory management from forecasting, planning and control

Post Graduate, Digital Marketing And Communication, 91.6%

Post Graduate, Business Management

Graduate, Bachelor Of Fashion Technology, 81%