Who is Monica Athayde? Overview
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Monica Athayde is listed as Conselheiro at Mantis-AI, based in Rio De Janeiro, Brazil. AeroLeads shows a work email signal at mantis-ai.com and a matched LinkedIn profile for Monica Athayde.
Monica Athayde previously worked as FOUNDER - CEO at Screenlab and Startup Mentor at Instituto Gênesis Puc-Rio. Monica Athayde holds Mba, Management & Leadership from Berlin School Of Creative Leadership.
Company email context
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{first}.{last}@mantis-ai.com
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Profile bio
About Monica Athayde
Senior executive with management skills needed to excel and lead in the world of creative and entertainment economy, with a focus on contract negotiation, financial planning, licensing and distribution of digital content and solutions.I help companies increase their revenues by creating new business verticals, designing integration strategies between online and offline channels. I'm interested in working on projects focused on the creative economy in Brazil and around the world, and on the diversity and inclusion fronts inside and outside organizations.I have a strong performance in building Storytelling and Brand Development, mainly in the business and consumer market, implementing brand development strategies that help companies become references in their sectors.I am currently a startup consultant at Instituto Genesis, at PUC/RJ, and since 2010 I have participated as a judge in the final and semifinal stages of the Emmy Awards. I also participated as a volunteer consultant for the Selo Elas 2021 (ELO Company).If you are a professional looking for help in the area of Creative Economy and Entertainment, or want mentoring for your company or startup, please consider using this form to contact me: https://bit.ly/3CwEyJFIf you are a student and want to chat, please send me a message via Linkedin. I will reply as soon as possible, but as I receive a lot of messages, it may take a few days. :)
Listed skills include Television, Entertainment, Digital Media, Broadcast Television, and 34 others.
Current workplace
Monica Athayde's current company
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9 roles
Monica Athayde work experience
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Conselheiro
Current
Feb 2024 - Present
Founder - Ceo
Current
Screenlab
Consultancy in International Co Productions, Talent Management, impact content and Start ups mentoring
Mar 2023 - Present
Startup Mentor
CurrentMentoria para as Start Ups no Instituto Genesis da Puc/RJ em estratégia e escala dos negócios incubados no Instituto
Feb 2021 - Present
Head Of International Coproductions
Oct 2022 - Mar 2023
Mentora
Mentoria para a Start Up de educação Sócio Emocional através de games elaborados para desenvolver as habilidades sócio emocionais (Soft skills) nas escolas.Negociação da animação Defensores do Gard um Spin off do Game para plataforma NET Now. Box Kid Brasil.Negociação de um canal de games sócio emocional para as plataformas SVAs.Desenvolvimento do conceito de Games offline baseados no IP "Defensores do Gard"para a empresa parks & Games. Licenciamento de produtos escolares do IP "Defensores do Gard"
Dec 2021 - Dec 2022
Senior Executive
Responsabilidade pelas iniciativas de profissionalização e estruturação.Criação e expansão da franquia da marca Luccas Neto assim como as verticais de conteudo, respondendo por Branded Content, Product Placement, Operações e Recursos Humanos, Marketing, internacionalização das verticais de negócios e expansão da marca, Gestão e acompanhamento de todos os contratos, relacionamento e negociações com principais players do mercado, e pelo crescimento de quase 100% no faturamento por meio da criação de novas verticais de negócios, receitas acessórias, inovação e diversificação no portfólio e nos canais de distribuição, bem como, dos processos de governança e redução de riscos empresariais e reputacionais. Aumento exponencial do valor da marca do artista Luccas Neto, tornando-o um selo reconhecido no Brasil e exterior.
Jun 2019 - Jan 2022
Managing Director
Leads efforts to build a network of Endemol-owned and operated channels targeted at regional audiences, across multiple genres and platforms. Invests in original productions, engages lead talent, and delivers premium branded content for advertising partners. Manages company and contracts, strategic planning, and pitch and sell new TV formats adapted to local cultural reality that maintain the original format.Notable Achievements:• Consistently successful in analyzing market trends and capitalizing on global market opportunities to create high-profit, high-visibility partnerships through content development (Brazil and Latin America).• Actively manages the Brazilian versions of non scripted shows such as “Strictly Dancing,” “Fear Factor,” “Big Brother Brasil,” “The Games,” “Step Right Up,” “Next One,” and “The Odd One In."Scripted show "BEIJO ME LIGA " scripted format adapted to the Brazilian culture was a pioneer in broadcasting transmídia storytelling in dramaturgy in Brazil, was a record audience in the Multishow channel / Globosat and VOD the format won the Converge Mobile Marketing Award.• Recognized for excellent creative decision-making, and effectively connecting content with audiences with proven success at developing program ideas from inception through commissioning to broadcast.
Apr 2005 - Jan 2017
Senior Executive Producer And Content Development
Development and supervision of the creative content and financial aspects of the production. Successfully steered production through all production process: shooting, scout, schedules from the beginning to the end, including overseeing cast and crew, team hiring, maintaining budget, and creating work schedules.Notable Achievements:• Selected premiere principal cast and creative team and approved of shooting schedule, script, locations, and budget.• Prepared first to final cuts for the network or other financiers.• Marketing campaigns to ensure distribution of television programs.• Content Development and delivery
Jul 2004 - Apr 2005
8 education records
Monica Athayde education
Mba, Management & Leadership
Master Digital Transformation, Innovation
Advisor For Startups And Scale-Ups, Business
Anjos Do Brasil
Pós Graduação Tv Film And Business, Arts, Entertainment, And Media Management
Formação Music Business, Gestão De Artes, Entretenimento E Música
Marketing
International Commercial Negotiation, Negotiation
Direito
FAQ
Frequently asked questions about Monica Athayde
Quick answers generated from the profile data available on this page.
What company does Monica Athayde work for?
Monica Athayde works for Mantis-AI.
What is Monica Athayde's role at Mantis-AI?
Monica Athayde is listed as Conselheiro at Mantis-AI.
What is Monica Athayde's email address?
AeroLeads has found 1 work email signal at @mantis-ai.com for Monica Athayde at Mantis-AI.
Where is Monica Athayde based?
Monica Athayde is based in Rio De Janeiro, Brazil while working with Mantis-AI.
What companies has Monica Athayde worked for?
Monica Athayde has worked for Mantis-Ai, Screenlab, Instituto Gênesis Puc-Rio, Globo, and U4Hero! Tecnologia Socioemocional.
How can I contact Monica Athayde?
You can use AeroLeads to view verified contact signals for Monica Athayde at Mantis-AI, including work email, phone, and LinkedIn data when available.
What schools did Monica Athayde attend?
Monica Athayde holds Mba, Management & Leadership from Berlin School Of Creative Leadership.
What skills is Monica Athayde known for?
Monica Athayde is listed with skills including Television, Entertainment, Digital Media, Broadcast Television, Content Strategy, Business Development, Interactive Tv, and Organizational Leadership.
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