Monica Athayde

Monica Athayde Email and Phone Number

Conselheiro @ Mantis-AI
Madrid, ES
Monica Athayde's Location
Rio de Janeiro, Brazil, Brazil
Monica Athayde's Contact Details

Monica Athayde personal email

n/a
About Monica Athayde

Senior executive with management skills needed to excel and lead in the world of creative and entertainment economy, with a focus on contract negotiation, financial planning, licensing and distribution of digital content and solutions.I help companies increase their revenues by creating new business verticals, designing integration strategies between online and offline channels. I'm interested in working on projects focused on the creative economy in Brazil and around the world, and on the diversity and inclusion fronts inside and outside organizations.I have a strong performance in building Storytelling and Brand Development, mainly in the business and consumer market, implementing brand development strategies that help companies become references in their sectors.I am currently a startup consultant at Instituto Genesis, at PUC/RJ, and since 2010 I have participated as a judge in the final and semifinal stages of the Emmy Awards. I also participated as a volunteer consultant for the Selo Elas 2021 (ELO Company).If you are a professional looking for help in the area of ​​Creative Economy and Entertainment, or want mentoring for your company or startup, please consider using this form to contact me: https://bit.ly/3CwEyJFIf you are a student and want to chat, please send me a message via Linkedin. I will reply as soon as possible, but as I receive a lot of messages, it may take a few days. :)

Monica Athayde's Current Company Details
Mantis-AI

Mantis-Ai

View
Conselheiro
Madrid, ES
Website:
mantis-ai.com
Monica Athayde Work Experience Details
  • Mantis-Ai
    Conselheiro
    Mantis-Ai
    Madrid, Es
  • Mantis-Ai
    Conselheiro
    Mantis-Ai Feb 2024 - Present
    Brasil
  • Screenlab
    Founder - Ceo
    Screenlab Mar 2023 - Present
    Around The World
    Consultancy in International Co Productions, Talent Management, impact content and Start ups mentoring
  • Instituto Gênesis Puc-Rio
    Startup Mentor
    Instituto Gênesis Puc-Rio Feb 2021 - Present
    Rio De Janeiro, Brasil
    Mentoria para as Start Ups no Instituto Genesis da Puc/RJ em estratégia e escala dos negócios incubados no Instituto
  • Globo
    Head Of International Coproductions
    Globo Oct 2022 - Mar 2023
    Brasil
  • U4Hero! Tecnologia Socioemocional
    Mentora
    U4Hero! Tecnologia Socioemocional Dec 2021 - Dec 2022
    Brasília, Distrito Federal, Brasil
    Mentoria para a Start Up de educação Sócio Emocional através de games elaborados para desenvolver as habilidades sócio emocionais (Soft skills) nas escolas.Negociação da animação Defensores do Gard um Spin off do Game para plataforma NET Now. Box Kid Brasil.Negociação de um canal de games sócio emocional para as plataformas SVAs.Desenvolvimento do conceito de Games offline baseados no IP "Defensores do Gard"para a empresa parks & Games. Licenciamento de produtos escolares do IP "Defensores do Gard"
  • Luccas Neto Studios
    Senior Executive
    Luccas Neto Studios Jun 2019 - Jan 2022
    Rio De Janeiro
    Responsabilidade pelas iniciativas de profissionalização e estruturação.Criação e expansão da franquia da marca Luccas Neto assim como as verticais de conteudo, respondendo por Branded Content, Product Placement, Operações e Recursos Humanos, Marketing, internacionalização das verticais de negócios e expansão da marca, Gestão e acompanhamento de todos os contratos, relacionamento e negociações com principais players do mercado, e pelo crescimento de quase 100% no faturamento por meio da criação de novas verticais de negócios, receitas acessórias, inovação e diversificação no portfólio e nos canais de distribuição, bem como, dos processos de governança e redução de riscos empresariais e reputacionais. Aumento exponencial do valor da marca do artista Luccas Neto, tornando-o um selo reconhecido no Brasil e exterior.
  • Endemol Shine Group
    Managing Director
    Endemol Shine Group Apr 2005 - Jan 2017
    Brasil
    Leads efforts to build a network of Endemol-owned and operated channels targeted at regional audiences, across multiple genres and platforms. Invests in original productions, engages lead talent, and delivers premium branded content for advertising partners. Manages company and contracts, strategic planning, and pitch and sell new TV formats adapted to local cultural reality that maintain the original format.Notable Achievements:• Consistently successful in analyzing market trends and capitalizing on global market opportunities to create high-profit, high-visibility partnerships through content development (Brazil and Latin America).• Actively manages the Brazilian versions of non scripted shows such as “Strictly Dancing,” “Fear Factor,” “Big Brother Brasil,” “The Games,” “Step Right Up,” “Next One,” and “The Odd One In."Scripted show "BEIJO ME LIGA " scripted format adapted to the Brazilian culture was a pioneer in broadcasting transmídia storytelling in dramaturgy in Brazil, was a record audience in the Multishow channel / Globosat and VOD the format won the Converge Mobile Marketing Award.• Recognized for excellent creative decision-making, and effectively connecting content with audiences with proven success at developing program ideas from inception through commissioning to broadcast.
  • Ebc - Empresa Brasil De Comunicação
    Senior Executive Producer And Content Development
    Ebc - Empresa Brasil De Comunicação Jul 2004 - Apr 2005
    Rio De Janeiro
    Development and supervision of the creative content and financial aspects of the production. Successfully steered production through all production process: shooting, scout, schedules from the beginning to the end, including overseeing cast and crew, team hiring, maintaining budget, and creating work schedules.Notable Achievements:• Selected premiere principal cast and creative team and approved of shooting schedule, script, locations, and budget.• Prepared first to final cuts for the network or other financiers.• Marketing campaigns to ensure distribution of television programs.• Content Development and delivery

Monica Athayde Skills

Television Entertainment Digital Media Broadcast Television Content Strategy Business Development Interactive Tv Organizational Leadership Storytelling Story Structure Content Management Business Strategy International Business Business Planning Business Process Improvement Business Intelligence Client Presentation Coaching Executive Coaching Business Coaching Web Content Creation Management Team Management Operations Management Contract Management Contract Negotiation Employment Contracts Svod Content Development Format Sales Pitching Ideas Creative Strategy Creative Pitching International Sales Broadcasting Social Media Video Production Video

Monica Athayde Education Details

Frequently Asked Questions about Monica Athayde

What company does Monica Athayde work for?

Monica Athayde works for Mantis-Ai

What is Monica Athayde's role at the current company?

Monica Athayde's current role is Conselheiro.

What is Monica Athayde's email address?

Monica Athayde's email address is mo****@****.com.br

What schools did Monica Athayde attend?

Monica Athayde attended Berlin School Of Creative Leadership, Pontifícia Universidade Católica Do Rio De Janeiro, Anjos Do Brasil, Fundação Getulio Vargas, Fundação Getulio Vargas, Centro Universitário Ibmr, Loyola Law School, Los Angeles, Universidade Veiga De Almeida.

What skills is Monica Athayde known for?

Monica Athayde has skills like Television, Entertainment, Digital Media, Broadcast Television, Content Strategy, Business Development, Interactive Tv, Organizational Leadership, Storytelling, Story Structure, Content Management, Business Strategy.

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