Say What? is an independent communication Agency. Media Relations, Digital PR, Communication Strategy and Graphic Design. Current role aims at developing and managing relationships with new Clients, coordinating CRM activities, supporting internal teams in communication tenders and pitches, responsible for developing projects driving significant growth from partnerships and working with brands and businesses to reach challenging targets. In charge of relationship management with prospects in national and international markets.

Project Developer, Business Developer and Project Coordinator within the joint venture Settembre Produzioni and Ventuno Italy. Scope of work: Development of digital strategies and content production integrated in Ventuno’s business strategies. Besides other activities, I have designed an integrated system of communication tools which include a immersive VR contents and interactive AR designs. My job includes creative storytelling, market researches, financial plans, investors’ relations.

Scope of work: Concept and Business Case Development for MIAT srl (Multiverse Institute for Art and Technology)I have been involved in the development of the Concept and Business Case for a creative and educational hub for immersive arts and emerging technologies. MIAT integrates a high-education institute for immersive storytelling and producing with a hands-on XR extended reality technology and a practitioner-driven industry access program. The job includes market researches, business development strategies, relationship and presentations to public administration.

Scope of work: Business development, financial consulting and investors’ relations management for production companies and private investors in the process of film financing.In partnership with Predieri Legal law firm based in Milan (Italy) I play a role in the production of films by bringing private investors into the financing of the production. On behalf of our investors, I am responsible of the entire process: from the selection of the film project, the negotiation of terms and conditions, the execution of contracts, the follow up and reporting on the film's financial performance. Film Companies: Indiana Film Production (Milan), Esperimento Cinema, (Rome); Settembre Produzioni (Bologna), Mac Film (Bari), Noura Cinema (Milano).Independent consultant for a variety of companies among which:- Fashion: Antonio Urzi Studios (Milan). Business Strategies development for the launch of a new costumes’ brand by Antonio Urzi Designer; Investor relations;Legal negotiation and contracting.- Sports Industry: Replay Balls Europe S.L. (Paris). Project planning for the opening of a new industrial plant in Tuscany; Public Administration relationship; Communication strategy and e-commerce platform.

In charge of real estate projects during the development process from land acquisition to start of construction). Overall management of the project and coordination of the project team.Activities under my responsibility: due diligence and start up of projects, acquisition and contracting, negotiation with parties, concept creation, product definition and control, market strategy, coordination of advisors (architects, agents, agencies, legal offices, technical and environmental companies), business case & planning control, urban process management, internal and administrative procedures, definition of marketing, branding and communication plan.Main Projects (role as project leader): Monza ex Colombo- (Milan, Italy): Redevelopment of dismissed area into mix use project (size: 15.000 sqm GFA residential + retail); Saronno ex-Cantoni– (Milan, Italy): Redevelopment of industrial dismissed area into mix use project (size: 90.000 sqm GFA);Romanina – (Rome, Italy): Area Development in Rome’s periphery (size: 560.000 sqm GFA).

In charge of the coordination of internal and external communication projects for the Engineering & Construction Department. Activities under my responsibilities: -strategy definition with internal board and project partners-concept creation, branding and marketing activities for civil works projects (hospitals) and public/private tenders (mix use area developments)-coordination of suppliers and budget control, external communication (press conferences, media relation and events organization)-internal communication (company magazine, conventions).

Internal and external communication agency.My responsibility consisted in the overall organization of communication projects (conventions, press conferences, incentives, newsletters) from start to completion including project ideation, budget, execution, suppliers’ management. Main clients: Philips, Gillette Group, Kraft Foods, Unilever.