Responsible for repositioning brands, implementing the collection creation process, training the design and buying teams, and supporting the respective visual merchandising, marketing, and architecture departments. Clients: C&A, Hermes Catalogo, Restoque, Dudalina, Lojas Prata and Billie.

Responsible for Brand Strategy and highly knowledgeable in Product Development, Consumer DNA, Visual Merchandising, Marketing and Advertising.

Responsible for training design and buyers teams in positioning the Brand and implementing the collection building process in order to have a coherent results.Assisting the Visual Merchandising teams during the placing of the collection at sales point. Specializing in Women´s and Men´s Fashion, Children, Accessories and Home area.Clients: C&A – ChinaEsprit, Biba, Takko – Germany77 (Patprimo) – ColombiaPromiss, Miss Etam – HollandFeel the Spirit – MexicoAEP, Vista Alegre, Matceramica, Salsa – PortugalCK Tang - Singapore and MalaysiaRenner, Camicado, Grendene – Brazil

Merchandising and promoting the Collections. Responsible for research and promoting the Brand name in the market. Monthly reports on clippings, happening and trends. Organization of events including Public Relations and Advertising.