Monica Rayes Email & Phone Number

Los Angeles, Ca, Us

United States

West Director of Marketing initiatives. Market Development Strategic Business Planning Creation and Implementation with Key Opinion Leaders for Field Sales Team for West Area across functions partnering with Market Access, Medical and Advocacy.

United States

Provide insights and development into marketing business plans, resources, content, and materials implementing winning strategies to create market opportunities for current products and future launch success.• Preceptorship led to communication of customer insights into home office and field input.

Building a successful cardiovascular hospital and outpatient launch team across Pacific Region, including California, Arizona, Nevada, New Mexico and West Texas.

Building a first class Women's Health Sales Team across the West Coast including California, Oregon, Hawaii, Washington, and Nevada.

California And Hawaii

• Provide leadership, coaching, business planning and sales capability development with core strategic sales performance objective goals, clinical and account level selling strategies.• Strategically build business plans around medical groups and IDN’s as a part of the account centric team, effectively allocating and implementing internal and external resources to consistently overachieve sales goals and WIN: Specialty Cardiovascular Biologic and Diabetes. • Lead for Medical group strategy development, execution, and field sales deployment with Health systems, ACOs, IDNs, organized customer groups, and Health Plans.• Develop relationships with leading academic institutions and associations to build access for Sales, Marketing, Thought Leader Liaison, Market Access, Trade, Hub Services and Specialty Pharmacy teams. • Coach team in working C-Suite strategies, overachieving sales objectives through competitive clinical selling with Key Opinion leaders and analysis of adopter level identification targeting.

• Preceptorship role as interim District Sales Manager covering 6 states, leading team of 8 Hospital and Long Term Care sales representatives, Lantus and Apidra.• Hospital and Long Term Care continuity of care strategy development and business planning. Accountability selling model with a focus on account management and understanding of transitions in care.

Los Angeles, Ca

• Negotiated contracts and product positioning with Health Systems across LA County. Worked together with C-suite including Medical Director, Pharmacy, Case Managers, Charge Nurses, and Physicians. • Led roll-out and in-service initiative with Hospital and Long Term Care team.

Los Angeles, Ca

• Covered Sanofi pharmaceutical portfolio: including CV, Diabetes, Respiratory and CNS. Portfolio product coverage included: Avapro/Avalide (co-promotion with BMS), Ambien CR, Xyzal, Lantus, and Apidra.• Developed Los Angeles County initiatives and created key contacts and advocates among internal teams across business units, Home Office, Philanthropy, Media, Government Affairs and Patient Assistance Programming to assist in building access within the community of sanofi-aventis products.

Los Angeles, Ca

• Covered specialist, including the field of Psychiatry and Neurology, in the Los Angeles marketplace. Overlapped four teams, individually representing leadership in the sales of Ambien CR and Rilutek.• Acted as Brand Advisory Council Member for the disease state of Major Depressive Disorder with launch of Aplenzin.

Santa Monica, Ca

• Moved territory to rank in at least the top five of regional sales performance annually within the respiratory business unit, 2003-2006, calling on Internal Medicine, ENT, Allergist and Pulmonary physicians. Antibiotic, Antihistamine, and Nasal Corticosteroids.• Conducted new hire evaluations and trained counterparts on selling skills, product knowledge, managed care and territory management.