Monica Bernabei Email & Phone Number

Italy

Overseeing the marketing activities for the EMEA region (Europe and Middle East Africa and Turkey). Responsible for developing and implementing marketing strategies that align with the company’s goals and brand image. Adapting the marketing strategies to the specific needs, maturity, and preferences of each market segment, while maintaining a consistent brand identity and value proposition. Fostering a culture of innovation and experimentation and encouraging the sharing of best practices and learnings across the region.#TDR #SIEM #SOAR #ThreatDetection #ThreatPrevention

Clearwater, Florida, Us

Coordinating and leading a team of multiple resources across Europe to plan European long-term strategic marketing plans in according with Global strategy and in collaboration with Vendors centrally (Microsoft –Google –AWS – VMware -Veeam –Red Hat…). In my role I was also responsible for Building and maintaining a solution-oriented approach combining Cloud-Software-IoT-Analytics & Security to give consistency to Tech Data Next Generation StrategyFocus always on improvement, delivering additional value, and engaging with Tech Data European countries to boost the local campaign execution and the right consistency.

Clearwater, Florida, Us

Managing and coordinating a team of resources for developing new business opportunities and recruiting and onboarding of new channel partners, leveraging on Tech Data and vendors strategies.• Developing and executing marketing business plans to achieve sales goals.• Driving PR and social media campaign for promoting company and solutions messages• Building and driving local marketing campaign for onboarding, recruiting and leveling up strategical partners• Leading strategic B2B development and enablement initiatives• Developing and executing go-to-market (GTM) strategies• Managing partner enablement, facilitating the readiness of partners to effectively promote and sell products/solutions

Regional Representation and EMEA Strategy and Coordination Lead

Country Marketing leader

Working crosswise with the main Company division, responsible to lead and coordinate the marketing plans of all vendors in order to facilitate cross selling opportunities between storage, software and security business units. Running high team working, efficiency and performances to develop and implement the best strategic campaign and maximize ROI. Vendors focus: EMC, VMware, Veeam, Cisco, Brocade, Allot, RSA, Juniper, Stonesoft.Main duties:- Team Management- Budget management- Partner recruiting and demand generation in order to facilitate cross selling opportunity and support solutions selling- Partner planning and execution campaign- Define strategic Vendors marketing plans- Support the sales force and facilitate the sales target achievement- B2B marketing activities: Partner recruiting - events, Partner enablement/certification- awareness - B2C mktg activities: leads generation - events - awareness- PR, communications and social media campaign over the company- Support localization of marketing materials and marketing campaigns- Drive and localize all the company communications: newsletter, house organ, datasheet, brochure

Drive strategic Vendors marketing plans for all the vendors part of the Security&Networking division. Planning and executing marketing activities in order to drive business generation, support the sales force and facilitate the sales target achievement.Marketing budget management to meet qualitative and quantitative objectives: vendor-partner and company expectations and marketing balance.Responsible for PR activity and communication over the company. Strong relationship with PR agency and trade journalists.Main duties:- budget management- Contribute and define strategic Vendors marketing plans- Support the sales force and facilitate the sales target achievement- B2B marketing activities: Partner recruiting - events, Partner enablement/certification- awareness - B2C mktg activities: leads generation - events - awareness- PR and communications over the company- Support localization of marketing materials and marketing campaigns- Drive and localize all the company communications: newsletter, house organ, datasheet, brochure

Marketing Manager focused on the major security and networking vendors: Check Point, Netscreen, Websense, Allot, Nortel Networks, Radware..According with European strategies and local market needs, responsible of planning and implementing all the marketing activities for demand generation, partner recruiting, events, awareness, PR, web site, communication. Main duties:• Marketing budget management.• Business communications and advertising.• Products launching.• Seminars and events organization.• Telemarketing.• Web management

Detroit, Michigan, Us

Marketing research and phone calls in order to develop and define how sells MSX services

Croix, Lille, Fr

Croix, Lille, Fr

Marketing and sales training

Ddi –Certified Facilitator – 2019

Public Speaking Training

Licensed Master Practitioner Of Neuro-Linguistic Programming, Pnl Pract E Master Practitioner

Management Development Training

Personal Leadership Training

Post-Graduate Diploma, The Marketing Plan, Techniques And Strategies Of Development

Post-Graduate Diploma, New Marketing And Sales Strategies And Tactics.

Laurea, Economia E Commercio (110/110)

Diploma, Accounting (Marks 60/60)