Monica Bhattacharya Email & Phone Number

Montreal, QC, CA

Boucherville, Quebec, Canada

Montreal, Canada Area

• Acted as a senior consultant in the marketing and communications areas on a variety of local and global assignments, including:VANIER COLLEGEA publicly funded English-language CEGEPDirector, Communications & Corporate.
• Developed digital marketing strategies and online content marketing plan
• Managed a major web redesign — entirely changing visual content to a more updated, relevant expression of the brand — and wrote original content for website.
• Provided design support and developed content for proposals (bids), PowerPoint presentations, branded templates and newsletters.
• Worked with internal stakeholders to develop, organize and implement organization-wide knowledge sharing.AMERICAN IRON & METAL (AIM)A leading North American scrap metal recycling company(Interim) Vice-President.
• Delivered and managed communications strategies and crisis mitigation planning, including integrated campaigns (web and traditional) that aligned with business goals

Montreal, Canada Area

• Managed and produced the SNC-Lavalin Anti-Corruption Manual containing guidance on relevant ethics and compliance topics and distributed to 35,000 employees worldwide
• Created and launched a training program to reach our 15,000+ craft labour (blue collar) employees on global project sites
• Led the Code of Ethics certification initiative and achieved 99.5% certification within 3 months
• Launched a three-month online campaign to promote our ethics hotline resulting in an increase of 240% in the number of people using the hotline.
• Developed and launched SNC-Lavalin’s first (global) ethical culture and perception surveyChair of the Corporate Policy Oversight Committee

Montreal

• Corporate Communications
• Successfully organized SNC-Lavalin’s Annual General meeting of shareholders
• Managed and produced SNC-Lavalin’s Annual, Financial, Proxy Circular and Sustainability Reports
• Led group that delivered 100 brochures in one year to support 13 Business Units.Digital Media
• Managed social media approach and policy, including the implementation of the first stage of SNC-Lavalin’s social media strategy, development of social media policy and guidelines and consolidation of all SNC-Lavalin.
• Ran a successful one-month social media pilot campaign aimed at increasing both social and recruitment engagement....... o In terms of engagement volume, increased likes, comments and shares in March by 329%, 559% and.

• Taught vocational courses and resulted in classes with the highest pass rate in accounting on provincial DEP examinations.

By the time my mandate as Executive Director, Fundraising ended, $120,000 had been raised in donations and grants alone, 800% more than had ever been raised in donations in one year over the Ensemble's 17-year history.

• Corporate Communications
• Founded international virtual focus group among the Air Liquide’s subsidiaries that evolved into a global best practices policy
• Contributing member of the Global Internet Committee
• Key member of the International Branding Think Tank
• Key member of the Acquisition Integration Team
• Counselled the International Industrial Management System Team on the planned global communications plan

Master Of Business Administration (M.B.A.), Marketing

MBA degree with Marketing specialization. Thesis: The application of PERT/CPM methods to issuing initial public offerings [empirical.

Bachelor’S Degree, Economics, Minor In Mathematics

BA degree (Economics) with minor in Mathematics. Graduated with Distinction. Faculty Scholar. Tutored in mathematics and statistics.

Winner Of Bursary For Top Academic Achievement In Graduating Year