Marketing Specialist And Graphic Designer
- Design of graphic resources for the sales and marketing departments, both B2C and B2B.
- Design of fully customizable and automated templates using Figma to generate screenshots published on the App Store and Google Play Store.
- Management and updating of the Skitude and Spotlio websites, including design, copywriting, and SEO.
- Responsible for B2C communication to a community of over 1.2 million users, defining and developing a multichannel strategy: → Design and copy of newsletters, achieving an open rate of over 60%. → Management of social.
- Management of B2B communication through Mailjet and Hubspot.
- Execution of SEM campaigns, monitoring, and report generation.