Monica Castillo

Monica Castillo Email and Phone Number

Branded Content & Integrated Marketing Strategist @ Paramount
Monica Castillo's Location
Stamford, Connecticut, United States, United States
Monica Castillo's Contact Details

Monica Castillo work email

Monica Castillo personal email

About Monica Castillo

As an experienced Brand Marketing Manager and Sr. Manager with a proven track record of success in the entertainment industry, I bring a wealth of expertise in executing strategic partnerships, developing innovative marketing campaigns, and driving business growth. With a Master's degree in Music Business from New York University, I have honed my skills in areas such as strategic marketing, experiential marketing, and brand strategy, and have utilized these skills to create impactful campaigns for Fortune 500 clients. My ability to manage budgets, mentor team members, and maintain tight project deadlines has consistently resulted in successful outcomes for the events and activations I have overseen. I am excited to continue utilizing my skills and experience to make a positive impact on the industry and to drive growth for the companies and clients I work with.

Monica Castillo's Current Company Details
Paramount

Paramount

View
Branded Content & Integrated Marketing Strategist
Monica Castillo Work Experience Details
  • Paramount
    Brand Marketing Manager, Paramount+ International Streaming
    Paramount Apr 2023 - Present
    New York, Us
  • Paramount
    Sr. Manager, Music Activation - Paramount Brand Studio
    Paramount May 2022 - Nov 2022
    New York, Us
    Spearheaded end-to-end execution of RFPs and branded content campaigns across the MTV, VH1, and CMT channels, including pitching and ideation, leading client and internal calls, and managing deliverable timelines.• Constructed strategic partnerships that delivered against Paramount Sales priorities and client KPIs:• Executed a strategic multi-platform partnership for Applebee’s anchored in CMT Artists of the Year inclusive of linear sponsorship, in-show integration into Hot 20 Countdown, and talent-led branded content, resulting in 8% over-delivery on campaign guarantees• Introduced new social innovation via TikTok for multi-year RuPaul’s Drag Race sponsor, Olay Body, growing the brand’s scatter investment by 25% vs the year prior• Mentored the day-to-day responsibilities and career development of the team’s Coordinator
  • Onbrandmc
    Freelance Virtual Events Producer/Director And Artist Management
    Onbrandmc Apr 2020 - May 2022
    • Freelance producer/director for virtual events. • Artist management including marketing materials, press outreach and materials, artist branding, and social strategies.• Skilled at organizing niche events such as musical theater cabarets.• Adept at formulating dynamic show flows and seamless show calling.• Additional skills include basic graphic design and video editing.• Primary platform used is Streamyard.
  • Civic Entertainment Group, Llc (A Seacrest Global Group Company)
    Account Manager
    Civic Entertainment Group, Llc (A Seacrest Global Group Company) Feb 2020 - Apr 2022
    New York, Ny, Us
    Successfully facilitated day-to-day operations for a live B2B event series, switching to virtual during the pandemic.• Advised telecom C-suite executives regarding brand and marketing strategies for successful event execution• Enforced tight project deadlines to produce pre-recorded content, event strategies, email marketing communications, marketing campaigns, social posts, curated watch kits, and custom virtual platforms• Tracked multiple $1.5M+ budgets for senior management
  • Reedpop
    Activate (Brand Activations) Account Coordinator
    Reedpop May 2016 - Feb 2020
    Norwalk, Ct, Us
    Undertook a portfolio of 15+ pop culture and e-sports sponsorship accounts totaling $2M in sales across 8+ events annually, while ensuring continuous client satisfaction through results that delivered impact at scale.• Creatively drove business growth through customer acquisition while generating $135K in incremental sales revenue• Launched a high-profile annual event resulting in 7M+ media impressions with $126K in incremental sales revenue• Developed an innovative social strategy that increased the company’s overall impressions by 15%• Events ReedPop organizes include New York Comic Con, PAX (West, East, South, and Unplugged), Emerald City Comic Con, C2E2, ComplexCon, Keystone Comic Con, Supercon, Star Wars Celebration, and BookCon.
  • Creative Artists Agency
    Music Brand Partnerships Assistant
    Creative Artists Agency May 2013 - May 2016
    Los Angeles, Ca, Us
    Directly supported the head of music brand partnerships to curate inventive tour and artist sponsorships• Strategically managed and routed communication between sales teams, artist teams, and Fortune 500 clients• Ideated, designed, contracted, and facilitated brand partnership pitches for CAA's Music Touring roster• Gift Bags Co-Chair for the annual CAA Young New York Party• Board Member of the CAA Forward NYC Women's group• Managed and mentored departmental interns
  • Viacom
    Mtv Music Supervision Intern
    Viacom Jan 2013 - May 2013
    New York, Ny, Us
    • Collaborated in screening the music for the programs MTV True Life and Catfish.• Tracked, labeled, and categorized incoming music catalogs from Music Publishers.• Organized and reviewed cue sheets for each episode.
  • Atlantic Records
    Publicity Intern
    Atlantic Records Sep 2012 - Jan 2013
    Us
    • Facilitated press events for clients such as Bruno Mars and Ed Sheeran.• Built and maintained press lists, press pickup reports, and impression reports.
  • Emi Music Publishing
    Licensing Intern
    Emi Music Publishing Jun 2012 - Sep 2012
    Us
    • Tracked worldwide licensing requests for film, theater, and merchandise.• Identified performance right organizations for new client registration.
  • Warner Music Group
    Warner/Chappell Strategic Marketing Intern
    Warner Music Group Jan 2012 - May 2012
    New York, New York, Us
    • Intern for Ad & Video Game Licensing in the Strategic Marketing department.• Maintained topical playlists for the team’s use in daily outreach.• Created practice pitches and received feedback from SVP.
  • Physician Billing Assistance, Inc.
    Administrative Assistant
    Physician Billing Assistance, Inc. May 2008 - Sep 2011
    • Managed all general office tasks including phones and expenses.• Developed filing system and set procedures for maintaining records.
  • The Musebox
    Publicity & Marketing Intern
    The Musebox Mar 2010 - Jun 2010
    Us
    • Contributed to the execution of press campaigns for clients.• Drafted press releases, campaign summaries, and contest pitches
  • Nickelodeon
    Music Marketing And Talent Intern
    Nickelodeon Sep 2007 - May 2008
    Los Angeles, Ca, Us
    • Closely worked with SVP of the department.• Generated one sheets and wrap up reports for internal and external use.• Conducted research on talent competitors and industry trends.• Facilitated in-house events such as press days and signings.• Edited a newsletter detailing departmental and industry news for company-wide distribution.• Helped assemble release notices to be distributed company-wide.• Provided back up support for the assistant while training to serve as a temp when the department needed.
  • Universal Music Group
    Universal Motown A&R Intern
    Universal Music Group Jun 2007 - Aug 2007
    Santa Monica, California, Us
    • Researched and created profiles on unsigned artists.• Cold-called and compiled feedback from vendors regarding artist sales.• Collected, analyzed, and distributed weekly Mediabase and Soundscan results.• Distributed artist materials to key members of the A&R staff.

Monica Castillo Skills

Publicity Music Industry Music Entertainment Social Media Marketing Branding And Identity Licensing Music Supervision Music Licensing Film Social Networking Sponsorship Activation Social Media Marketing Sponsorship Sales Event Planning Advertising Press Releases A&r Facebook Digital Media Event Management Brand Activation Sponsorship Relations Marketing Strategy Sponsorship Public Relations Digital Marketing Microsoft Office Editing Microsoft Powerpoint Microsoft Excel Newsletters Strategic Planning Account Management Graphic Design Team Management

Monica Castillo Education Details

  • New York University
    New York University
    Music Business
  • New York University
    New York University
    Cinema Studies & Practical Theatre

Frequently Asked Questions about Monica Castillo

What company does Monica Castillo work for?

Monica Castillo works for Paramount

What is Monica Castillo's role at the current company?

Monica Castillo's current role is Branded Content & Integrated Marketing Strategist.

What is Monica Castillo's email address?

Monica Castillo's email address is mo****@****pop.com

What is Monica Castillo's direct phone number?

Monica Castillo's direct phone number is +151669*****

What schools did Monica Castillo attend?

Monica Castillo attended New York University, New York University.

What are some of Monica Castillo's interests?

Monica Castillo has interest in Animal Welfare, Children, Arts And Culture, Health.

What skills is Monica Castillo known for?

Monica Castillo has skills like Publicity, Music Industry, Music, Entertainment, Social Media, Marketing, Branding And Identity, Licensing, Music Supervision, Music Licensing, Film, Social Networking.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.