Monica Metty, Pmp Email & Phone Number

Galesburg, MI, US

Galesburg, MI

- Lead integrated product teams to drive customer satisfaction, continuous improvement, and financial performance on new product development projects- Manage project scope, timing, costs, and technical and quality commitments on customer programs- Ensure standard program management processes are followed, track key program metrics, and provide updates to.

Kalamazoo, Michigan Area

• Develop and implement marketing strategies, programs and promotions to support Aftermarket growth objectives.
• Lead voice of the customer (VOC), segmentation, market forecasting, competitive intelligence, value proposition development and communication.

Kalamazoo, Michigan Area

• Responsible for overall global product line management and new product development activities related to product line growth of $35M business
• Manage development of product lifecycle/roadmaps, competitive analysis, pricing strategies, marketing studies, sales tools and promotional initiatives.
• Develop and drive sales and marketing excellence through training and tools
• Lead Clutch opportunity/project portfolio process (R&D budget of $14M)
• Champion customer-focused initiative in Clutch product line

• Lead and motivate cross-functional teams through Eaton’s new product development process, delegating responsibilities where appropriate to meet program’s budget and timing metrics.
• Improve program management processes and PROLaunch through shared training and continuous improvement efforts across core business unit as well as Vehicle Group wide.
• Manage all activities and tasks related to new technology and product development launches, including program Deep Dives, functional reviews, decision gate reviews, and capital investment approvals.

• Develop, facilitate, and manage strategic marketing communications programs that support a product or division’s key objectives
• Manage program scope, time and cost restraints between external suppliers, internal resources and business unit leadership
• Analyze the effectiveness of programs and report metrics to management and clients
• Counsel product planners, marketing managers and others on promotional strategies, product branding, value messaging and more
• Implement new processes and procedures for improvement
• Manage internal committee and external vendors to run bi-annual Global Sales & Marketing Meetings (300+ attendees for a 4-day event)

• Meet with leadership to determine internal communication plans
• Produce internal and external newsletters and product literature
• Write press releases and facilitate general media relations
• Plan the annual advertising schedule and budget
• Coordinate tradeshow activities and special events
• Manage literature fulfillment process

• Analyze Chamber member feedback to determine newsletter content
• Assist Chamber staff with event planning and communications
• Manage basic media relations
• Write articles for the newsletter and press releases
• Develop Media Relations Guide for members

Executive Education, Sales & Marketing Management, Certificate Of Professional Achievement

Business Marketing Strategy- Sept. 2010 Managing New Products & Services for Strategic Competitive Advantage - Oct. 2011 Pricing.

M.B.A., Marketing Concentration

Courses In: Customer Focused Marketing New Product Management Business Strategy Change Management Process Management

B.A. Public Relations, Cum Laude, Public Relations And Marketing

Activities and Societies: Lambda Phi Eta Communication Honor Society,Golden Key National Honor Society, Public Relations Organization.