Monica Pastor Email & Phone Number

Spain

Madrid, Community Of Madrid, Spain

Sydney, Australia

Planned, implemented, and directed all market research activities within Spanish region to proactively identify market needs, anticipate plan development, and ensure product market effectiveness. Collaborated with Product, Marketing, and Promotions teams to ensure consistent information within all business units covering product plans and training.• Commissioned and managed 654 Educational Didactic Plans with average page counts of 300; project was delivered within record 7 months while fulfilling all curriculum and publishing needs within 17 autonomous market regions.• Established team of 45 freelancers, created internal and external workflows, and implemented training for internal teams.

Sydney, Australia

Madrid Area, Spain

Monitored needs, likes, and potential clients for regional English teaching markets to proactively identify and capitalize on emerging trends and new markets. Addressed sales team inquiries regarding product and coordinated internal product training to address any gaps in knowledge.• Managed English Language Teaching product lifecycles from conception through strategic planning to tactical execution.• Oversaw an online corporate and product project.

Madrid Area, Spain

Analysed French and English teaching market data to identify potential clients, competitors, and products for emerging markets. Contributed to the development of corporate policies, sales and marketing objectives, and strategies for expanding client base.• Coordinated product planning, lifecycle, and realization of English Language Teaching and Language Integrated Learning segments, including internal product training and marketing campaigns.

Madrid Area, Spain

Spearheaded product portfolios, including packaging, pricing, positioning, and policy creation. Oversaw corporate and product websites, regular teacher magazines and newsletters, and budget development and coordination.• Organized internal and external teacher training events and conferences to drive brand awareness.

Madrid Area, Spain

Collected and analysed market research data for specific segments to enhance product development. Designed and coordinated marketing plans and budgetary operations for each product.• Created and managed multiple client loyalty clubs to develop new relationships and strengthen existing partnerships.• Oversaw whole product portfolio requiring pricing, positioning, and policy management.

Madrid Area, Spain

Identified prospective clients for ELT course books and supplementary materials, and provided detailed product training to other sales colleagues within Madrid markets.• Trained pre-primary and primary English teachers in product use and instruction techniques across multiple Spanish regions.

Madrid Area, Spain

Instructed various age groups and levels in English and Business English classes, with students ranging from 4 year olds through adulthood. Provided exceptional administrative management for classroom and college operations.• Directed team of 4 teachers and 1 secretary in providing comprehensive instruction for an average of 130 students.

Madrid Area, Spain