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Industrial Designer with 8 years of experience designing and developing technical softgoods. Specialties include bags, equipment, apparel, and accessories.Let’s work together!www.weftdesign.com
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Owner And Lead DesignerWeft Design May 2022 - Present+ Weft is a full service Technical Soft Goods Design and Development Studio with a focus on bags, apparel, and accessories.+ Clients range from start-ups to renowned Outdoor and Lifestyle brands.+ Services include market research, concept creation and refinement, color strategy, material and trim development, pattern making, spec creation, sourcing, and testing. -
Senior Design ManagerRuffwear Aug 2024 - PresentBend, Or, Us -
Industrial Design Lead - Nathan ProductsUnited Sports Brands Jul 2023 - PresentFountain Valley, California, Us+ Lead Design and Development for all Nathan Running Products including running vests, running belts, and handheld styles.+ Strategize market research, trend research, and consumer research in tandem with Nathan's Product Line Manager to inform design briefs and influence design direction.+ Create new and innovative product direction to bring excitement to the hydration category while staying true to Nathan's brand identity.+ Lead color strategy for all hydration products, including reviews with the internal leadership team and creation of documents for consumer focus groups.+ Create all technical documentation, including product tech packs, custom hardware design, and print design. + Facilitate all factory + supplier communication needed to bring the products to life. -
Senior Product Designer + DeveloperFishpond Aug 2023 - Sep 2024Denver, Colorado, Us+ Design and develop a variety of soft goods, consisting primarily of water resistant if not fully submersible welded bags, meant to perform in high stakes and remote environments.+ Responsible for the entirety of the design process, including ideation, early patterning, tech pack creation, sourcing, and factory communication.+ Collaborate with founder and owners to determine product line and future strategy.+ Work closely with factory to solve complex problems with welded and molded products.+ Manage color and merchandising process, considering input from owners and working to streamline collections. -
Portfolio Course InstructorVirginia Tech Oct 2023 - Jan 2024Blacksburg, Va, Us+ Instructed the 4th year Portfolio Course for Virginia Tech Industrial Design.+ Designed course layout to create relevant conversations and skill building related to securing employment in Industrial Design.+ Met weekly with students to teach portfolio building, professional etiquette, and critique assignments.+ Consulted with Program Chair to help inform future course curriculum. -
Technical Design And Production ManagerSki The East Dec 2022 - Jan 2024Williston, Vt, Us+ Oversaw all design, development, and production functions for the brand.+ Led the design process for all seasonal products, including market research, ideation, silhouette design, size grading, and spec creation.+ Collaborated with owners to create compelling seasonal product lines.+ Designed seasonal color palettes and led color application on a product level.+ Facilitated sampling process and production timelines with factory partners.+ Organized all sourcing with Fair Trade factories. -
Senior Product DesignerBig Agnes Inc Sep 2021 - Nov 2022Steamboat Springs, Colorado, Us+ Led strategy and design for all packs, luggage, and accessories.+ Responsible for all phases of the design process, including market research, user research, ideation, design review facilitation, early patterning, tech pack creation, sourcing, and factory communication.+ Conducted market and user research, using findings to propose line strategies. Collaborated with Design Director to refine briefs.+ Ideated and iterated in various forms, including analog sketching, digital sketching, full scale paper mock-ups, fabric mock-ups, and 1:1 illustrations.+ Presented designs in all phases to various stakeholders, compiling and implementing feedback.+ Collaborated with developers to manage factory relationships and sampling processes.+ Managed lab dip process for all categories.+ Represented the design team on the Big Agnes DEI Committee, working to create a more equitable workplace and industry, and reflect that intention in our products and communications. -
Product Design + Development ManagerRuffwear Apr 2021 - Sep 2021Bend, Or, Us+ Led the design + development of 1-3 products per season while overseeing the growth of the team.+ Indentified, proposed, and implemented process changes and best practices for the Design + Development team.+ Organized and led design reviews and provided design direction to all Designers and Developers, assuring consistent design language across the line.+ Created robust future looking plans for team structure, taking into account individual and company goals.+ Recruited, hired, and planned onboarding for new employees to support team goals. -
Product Designer | DeveloperRuffwear Jan 2017 - Apr 2021Bend, Or, Us+ Responsible for the design and development of a variety of products, and delivered on design and costing goals. Products included packs, outerwear, apparel, travel gear, working dog products, collars and leashes.+ Managed projects through all phases - including market and user research, ideation, rapid prototyping, materials sourcing, prototype fabrication, field testing, fit testing, tech pack creation, and QC guidelines.+ Traveled overseas twice a year to work with suppliers, factories, and the RW Vietnamese development team to supervise products through the development and manufacturing processes.+ Led color and merchandising for every season, starting with trend research and line analysis, and collaborating with each designer to apply color and trims.+ Oversaw all product orders for the Ruffwear Working Dog Line. Created branding guidelines for the line and manage a freelance designer who created custom artwork packages for each order.+ Presented projects in many forms, starting with early concepts to a small leadership team, and eventually presenting final product and giving departmental training at the company sales meeting.+ Attended various trade shows throughout the year to research trends and meet with supplier partners. -
Sales SpecialistRei Aug 2016 - Dec 2016Seattle, Us+ Educated and empowered customers with the products and advice needed for a variety of adventures.+ Partnered with the Merchandising Manager to update floor-sets and design fixtures to best inspire the customer. + Studied patterns of customers, and learned about how the end consumer perceives outdoor gear in a retail setting. -
Industrial Design InternJoba Design May 2016 - Aug 2016Blacksburg, Virginia, Us+ Assist founders in establishing an effective workplace and brand for a start-up design group.+ Lead a team of interns to develop products for various clients ranging from consumer electronics to footwear. -
Industrial Design InternStudiomoya Llc May 2015 - Aug 2015Columbus, Oh, Us+ Collaborated with Industrial Designers and Mechanical Engineers to satisfy the needs of both independent and corporate clients. + Created concepts for a wide variety of projects through a process of sketching, Solidworks refinement, Illustrator refinement, and 3D prototypes. + Assembled presentations, and worked with clients to develop favored ideas.+ Created a concept for a Wi-fi Booster that eventually obtained a design patent. -
Student Design InternFitch Sep 2011 - Oct 2011+ Shadowed designers working in retail space design. + Participated in brainstorms and conference calls to assist designers in project planning.+ Worked in SketchUp and InDesign softwares to help with concept ideation for clients.
Monica Broder Skills
Monica Broder Education Details
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Virginia TechIndustrial And Product Design
Frequently Asked Questions about Monica Broder
What company does Monica Broder work for?
Monica Broder works for Weft Design
What is Monica Broder's role at the current company?
Monica Broder's current role is Technical Soft Goods Designer + Developer.
What is Monica Broder's email address?
Monica Broder's email address is mo****@****nes.com
What is Monica Broder's direct phone number?
Monica Broder's direct phone number is +161420*****
What schools did Monica Broder attend?
Monica Broder attended Virginia Tech.
What skills is Monica Broder known for?
Monica Broder has skills like Sketching, Industrial Design, Microsoft Office, Indesign, Photoshop, Solidworks, Product Design, Illustrator, Adobe Creative Suite, Rendering, Problem Solving, Public Speaking.
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