• Product Marketing: Involvement in the end-to-end Marketing activities for products from the launch to the re-launch of the product. Products involved Value added services, Mobile Apps, marketing and advertising Solutions etc. • Consumer Marketing: Involvement in the Marketing consumer deliverable for telecom solutions to assist the clients to allow reaching the maximum customer, leading to higher ROI by ensuring proper utilization of budget.• Brand Management: Maintain monthly communication calendars, Market feedback research on product performance, formulation of brands long term strategy and implementing the campaigns across all touch points. Ensuring all Communication happen in Brand Template and making sure that Brand Hygiene is met.• Public Relation Management: Selecting PR agency, preparing communication content, advertising through social networks, create referral program structure, commercial closure for distribution channels. • Social Media marketing: Making the company’s presence visible on Social Media platforms to speed awareness through various Online Channels.• Advertising: Responsible for mobile app user engagement and acquisition plan and execute specific campaigns based on customer profile and behavior. Engage, manage and monitor campaign performance. Also working closely with Mobile marketing companies, ad networks and publishers.• Campaign Designing: Designing the full-fledged campaigns for various channels for the target group so that it reaches appropriately to the customer and keeps them engaged and delighted.• Internal Communication : Handling the internal communication regarding the recent development of the company • Launching new products: Responsible for the launch and promotions of the products. Good understanding of the product and its services and implementing the innovative ideas for service enhancements.

• Sales Strategy –Formulating and Implementing Different Sales Strategy for achieving the assigned targets for different territories. The Sales Strategies involved Strategies for Promoting the Product, Creating awareness, retaining the Clients, Discovering new ways to reach the target audiences.• Marketing and Advertising – Making the Reach of the Services possible to the target audience. Using ad-words, social media, e-mail-campaigns, events as a platform to generate awareness and interest. Planning of all forms of outdoor advertising media & retail Merchandizing.• Client Relationship (CRM) – Providing post program support to the clients to ensure the quality of service. Following up with them for regular references and taking feedback regarding the Certification.• Workshop and Event management – Conducted Workshops for PMI-ACP & CSM across various territories. Managing the revenue and expenses for the workshop and generating approx. 55% Profit Margin.• Research & Analysis – Researching, analyzing and keeping a close check on competitor’s Strategies, action, prices and any other promotional activities. Also Budgeting, cost controlling and conducting market research for better management of the funds and Resources. • Product launch: Launching of new products under various domains and also product in new territories. Conducting research, analyzing the market, finding out the demand. Cost and budget analyzes before launching the product. • Team Handling: Responsible for the achieving the targets and overall performance of the team for the team