RPSV supports adults in recovery across Northern Virginia. rpsva.org

Helping individuals prepare for the future.

SSFN is a professional services consulting practice that offers a host of services to support the daily needs of nonprofit organizations. SSFN consultants have more than 40 years of nonprofit experience and have collectively raised more than $200 million in revenue for those they served. SSFN’s practice areas include resource development/fundraising assistance and consulting, communications/marketing/media relations support, human resources recruiting and professional development, web design/social media services, program support and evaluation, and general operations/management consulting and support, and more.

Oversee the operation of an eight-bedroom house that provides lodging for families with sick children in area hospitals. • Maintain and monitor all House Operations.• Check guests in and out according to House procedures and policies. Manage finances.• Responsible for House security and alarms systems. Handle emergency situations.• Oversee volunteers. • Conduct tours of the facility. • Manage financial and in-kind donations. • Manage workgroups and individuals with various projects around the facility.• Ensure the home is tidy and comfortable for families and guests.

Oversaw the operation of two facilities that provide housing and support to 98 homeless veterans. Managed social work and the kitchen teams (nine individuals in total) and fiscal aspects of the $3 million program. Helped the organization achieve Gold Star status on GuideStar.Managed media relations and social media efforts (e.g., drafted press releases and media advisories, secured coverage in the Washington Post and Comprint newspapers, increased Facebook following by 200% and developed Twitter presence). Created effective social media campaigns to generate outside media interest. Employed social media to engage key audiences. Monitored and quantified impact of social media outreach, as well as advertising campaign. Utilized Search Engine Optimization to enhance impact of press releases and web site. Utilized Facebook, Twitter, Google ads, Facebook ads, Constant Contact, Wordpress, HTML, Salesforce, Google and Twitter Analytics, and Facebook Insights. Content manager for organization’s web site.Created internal employee communications program and developed branding style guide.Developed organizational tagline: Helping thousands of homeless veterans successfully return to civilian life since 1985. Drafted talking points for speeches and other engagements.Developed corporate and organizational partnerships in the community (e.g., Joint Base Anacostia Bolling, Orbital Sciences, Accenture, Microsoft, Deloitte, PWC, the World Bank, the National Press Club, the US Coast Guard). Researched, drafted and managed grants program (e.g., helped secure a $100,000 grant from Home Depot).Developed processes to improve communication among residents and supporters.Coordinated and managed individual l group volunteer activities and special projects (e.g., managed development of seven videos, increased volunteer support from 75 individuals in 2013 to more than 300 in 2014, developed corporate engagement programs to garner greater involvement.

The Montgomery County Board of Social Services focuses on addresses issues that impact residents in need throughout Montgomery County, Maryland.

Worked with senior management in major firms across Northern Virginia and Montgomery County to design and implement internal community relations initiatives including workplace giving campaigns, CSR programs, volunteer programs, focus groups, and cause marketing opportunities. Efforts helped increase workplace participation, improved employee morale, and enhanced CSR efforts. Raised ~$4.6 million+ annually.Captured 12 new and returning business accounts. Transformed two campaigns (USIS and Rolls-Royce NA) from local to national efforts, raising an additional $300,000 in revenue annually.Developed programs to enhance donor engagement and minimize churn (e.g, a Lunch and Learn speakers series).Negotiated a pro bono IT program with Harris Corporation that benefited 65 nonprofits.Delivered hundreds of speeches in corporations and organizations around the Beltway.Managed Day of Action CSR program efforts for two national companies including USIS, impacting thousands nationwide.Developed volunteer program for 120 professional services staff members from Pricewaterhousecoopers and 140 at-risk children in Wards 7 and 8. The participants developed long-term mentor l mentee relationships as a result.Organized a region-wide Haitian Earthquake Relief effort.Managed special events including donor recognition efforts and a business forum for C-level executives attended by 150 individuals held at the Tower Club.Managed a group of 25 C-level business leaders who were part of the Fairfax/Falls Church Regional Council. These individuals represented a variety of entities including the Fairfax County Government, Sprint Nextel, Unisys, USIS, the Fairfax County Chamber, TD Bank, and more.

The Germantown Oktoberfest is a community-based festival that is held the first Saturday of every October in Germantown, Maryland. Over 10,000 guests attend the event annually. This festival is family/community-centric and includes a variety of activities including a traditional Biergarten and fireworks to cap off the perfect day. The festival committee includes 35 dedicated volunteers who are committed to making the event extra-special for guests.

Managed Development office of nonprofit serving homeless and low-income individuals and families in Fairfax County Managed annual grants program (program secured more than $1 million annually).Developed and implemented Major Gift’s program.Developed and implemented strategies to nurture and cultivate potential and existing donors including a successful direct mail campaign.Managed the organization’s inaugural signature fundraising event that netted $530,000 in one hour.Implemented public and media outreach efforts. Twice featured speaker at Leadership Fairfax.Collateral material development: annual reports, newsletters, e-zines, direct mail, display advertising, and videos.

Managed Communications department for nonprofit serving individuals with disabilities across the Mid-Atlantic regionDeveloped and implemented communications, media, and marketing strategies.Served as the Internal Communications lead, advising the President and the Board on issues regarding employee morale and external factors that might impact the organization.Developed tools to build cohesiveness among remote program sites and the company’s 330 employees (e.g., an Intranet site, a monthly staff newsletter, staff retreats).Served as an official spokesperson for the organization. Managed media relations. Managed queries from local and national media.Learned coding (HTML). Designed organization’s first web site. Drafted and managed content. Brand management. Developed organizational Style Guidelines. Reviewed documents for internalexternal consumption.Appeared on all television and radio stations in the greater WashingtonBaltimoreWestern Maryland markets.Drafted and placed articles for business publications, newspapers, magazines, and the Internet. Hosted press conferences, tours, and events.Researched, interviewed, drafted and placed editorials and feature stories. Delivered hundreds of speeches in such venues as The White House and The State Department.Negotiated a $300,000 pro bono deal with EPI Communications and a $150,000 deal with WB50.Managed Baltimore telethon on WBFF, raising more than $10 million in 12 hours.Managed cause marketing publicity campaign for ES and 128 area grocery stores.Collateral material development: annual reports, newsletters, e-zines, direct mail development and fulfillment, brochures and display advertising.

Managed the communications and marketing efforts for nonprofit serving homeless and low-income individuals in Fairfax CountyDeveloped communications, media and marketing strategies. Efforts helped UCM secure a spot in Washingtonian magazine as ‘one of the charities to watch’ in the regionDrafted articles and placed op-ed pieces, managed media queriesDrafted and delivered speeches to corporate, government and civic audiencesServed as official spokesperson for the organizationLed United Way/Combined Federal Campaigns, raising a combined $1 million annuallyNegotiated a deal with Secretary of State Colin Powell to deliver a speech pro bono for at-risk childrenBrokered community-wide penny drive with Crestar Bank that raised $15,000 in three monthsDeveloped two corporate videos

Responded to queries from CEO and top management regarding needed research and media relationsMonitored business and media wires for stories pertinent to defense industryDrafted management biographies, released to the media and major stakeholders Contributing writer to The Daily News Summary, a daily briefing that highlighted business, media and defense industry activities. The briefings were sent to employees worldwide each morning.