1. Campaign Strategy and Optimization:-Develop and implement comprehensive performance marketing strategies across various digital channels, including but not limited to PPC, SEM, display advertising, and social media. - Utilize data-driven insights to identify opportunities for campaign improvement and implement strategic adjustments.2. Affiliate Publisher Management- Identify, recruit, and foster relationships with high-performing affiliates to expand the network.- Nurture relationships with existing affiliates, providing support, and optimizing collaboration for mutual success.3. Marketing Strategic Planning:- Develop and execute a comprehensive marketing strategy for the affiliate network, aligning with the overall business goals.- Continuously assess market trends, competitive landscape, and emerging opportunities to refine and enhance the affiliate marketing strategy.4. Affiliate Education and Training:- Provide ongoing education and training to affiliates on product/service updates, marketing best practices, and optimization techniques.- Conduct webinars, workshops, or create educational resources to empower affiliates to maximize their potential.5. Department Performance Monitoring and Reporting:- Establish key performance indicators (KPIs) for staff and regularly monitor, analyze, and report on performance.

Develop, plan, execute and monitor Digital marketing Strategies• Strategic planning and execution successful digital marketing campaign viaFacebook & Instagram ads, TikTok ads, Google PPC, retargeting ads, andpaid media etc.• Monitor and evaluate campaign performance, assess digital campaigntrends, prepare and handle reporting/data analysis and identify growthopportunities.• Manage social influencer / KOL / celebrity to enhance brand exposure andawareness• Analyze various data in order to deliver data driven strategies and delivertop performance and achieve KPI• Collaborate with developer to improve overall ecommerce/website and appperformance• Oversee content calendar and ecommerce/website uploads and landingpages development• Research market in order to discover new trends and technologies in orderto improve ecommerce/website and app performance

• Managing and supervise team member on their output and troubleshoots problems and issues that may arise within the team• Coordinating with international counterpart on ads placement and inventory availability• Use Doubleclick's DFP for ad trafficking• Work with the Client Services team to facilitate ad campaign launches• Coordinate with advertisers and internal departments to obtain and test ad creatives and ensure successful campaign delivery• Monitor ad delivery, recommend campaign optimization options as needed and provide ongoing quality assurance support• QA creative submissions and troubleshoot issues that may occur while the campaign/orders are in progress• Monitor campaign progress• Collate statistical reports and compile online data

• Manage Social Media platform such as Facebook, Twitter, Instagram, & Pinterest.• Track & measure the impact of online campaign and Activities• Devise strategies to drive online traffic to company social media platform • Planning and executing Promotion activities and Road Show• Evaluating customer research, marketing conditions & competitor data

• Identify & acquire new customer for Financial Products• Assist customer to achieve their financial goals by maximizing & protecting their wealth• Participate in company Sales & marketing activities• Develop & maintain strong relationship with customers