Monique Millson Email & Phone Number

Melbourne, Australia

Melbourne, Australia

Melbourne

Responsibilities• Marketing automation management - oversee implementation of automated marketing programs using Eloqua, establish & track metrics • Digital campaign management - landing page development to increase database & online presence with an overall goal to increase sales, ability to analyse Google analytics and reporting to management• Digital lead reporting & evaluating campaigns based on ROI• Marketing campaign management - calendar management, conceptualising, briefing, copy writing and executing to all social platforms• Project management - manage all marketing program execution with the sales & marketing team and development managers• Identify new business opportunities – specifically digital/ tech innovation programs and systems, to aid the business run effectively and efficiently • Develop and produce marketing material using Adobe Creative Suite suitable for online and offline markets• Maintain knowledge of competitors promotions and general market shifts• Online communication development, EDM campaigns, digital content writing and design• Events management for internal and external functions, expos, open days, launch’s Achievements• Implemented new lead generation systems and applications such as Live Chat, which has attributed to 75% of increased enquiry and the online downloadable guide ‘10 Steps To Building Your New Home’, which has attributed to 38% of our database. • Successfully managed the ‘Double the Grant’ campaign, with a total budget of $68 thousand, and produced total sales of $3.05 million. With a ROI of 44%• Managed the corporate rebranding project with ongoing branding strategy forecasted for 2016 due to success and management approval. Rebranded 3 various divisions of Orbit Homes, across 8 display village sites, specific point of sale collateral, website & digital advertising & more.

Melbourne

Responsibilities• Relationship Management: Maintaining key developer & marketing group/agents relationships, attend industry functions, such as launch events and estate openings, and provide feedback and information on market and creative trends• Develop and produce marketing material using Adobe Creative Suite suitable for online and offline markets• Maintain knowledge of competitors promotions and general market shifts• Events management for internal and external functions, expos, open days, launch’s• House and Land updates and management using online technologies• Online communication development, EDM campaigns, digital content writing and design• Issue, maintain and report on sales enquiries, focus on ROI• Liaising with Marketing & Sales Director and identify which land estates to be affiliated with based upon current and ongoing sales rates• Liaise with sales team to ensure Orbit Homes brand is represented correctly in all display homes and developer land office's• Co-ordination, management & forecasting of upcoming land stock• Identifying new estates and the preparation of Research reportsAchievements • Research and implement the set-up of a new online enquiry application for the business, with a cost saving of $49,200 annually and increase in enquiry by 49% • Streamlined the lead management process between the sales & marketing team to ensure greater clarity and ownership of online enquiry &the lead management process

London, United Kingdom

• Events management and liaising with the BDM to manage presence at functions, reunions, expos and trade events• Managing social media marketing strategy, copy writing and executing to all social platforms• Managing the production of marketing materials including posters, flyers, newsletters, e‐ newsletters, EDM’s and merchandise• Provide support for affiliates and student marketing programs• Assisting the Global Marketing Manager (GMM) with advertising campaigns, brochure process, budgeting and other administration tasks• Budget support, invoice administration and budget tracking• Promotional materials distribution to hostels, hotels, universities, language schools, affiliate headquarters, places of leisure (bars, restaurants, cafés) in key growth areas• Competitor analysis, identify and evaluate market share, pricing, advertising and marketing reporting• Coordinate/ manage/ plan photo shoots for Topdeck product (re‐branding 2013)• Assist the Design team with any design/ creative work using Adobe Creative Suite

London, United Kingdom

• Marketing campaign management - calendar management, conceptualising, briefing, copy writing and executing to all social platforms• Content management and copy writing for online and offline publications• Sponsorship and affiliate management, liaising and preparing arrangements to benefit Vibe• Events management for candidate functions and other events targeting potential candidates• Managing the production of marketing materials including posters, flyers, newsletters, e‐ newsletters, EDM’s and merchandise• Develop and design all marketing materials using Adobe Creative Suite

Melbourne, Australia

• Liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organisations• Contributing to, and developing, marketing plans and strategies• Communicating with target audiences and CRM• Online marketing including advertising and social media management• Managing the production of marketing materials, including leaflets, posters, flyers, advertisements and EDM’s• Liaising with the advertising agency and web development team to form a cohesive marketing strategy across all advertising and media platforms• Content management and copy writing for online and offline publications• Coordinate and manage on location photo shoots for Orbit Homes product• Arrange an effective distribution of marketing materials• Organising and attending events such as conferences, seminars, opening days and exhibitions• Managing and maintaining budgets• Deadline management for all sales and marketing projects and strategies• Evaluate and assess marketing campaigns for management review and strategy reporting• Develop and maintain all marketing materials using Adobe Creative Suite

New Jersey/ Bermuda/ Caribbean/ New England/ Canada/ Puerto Rico

• Teaching wellness seminars and classes to educate the guest on lifestyle behaviors• Work with achieving profitable budgets• Produce and deliver marketing material promoting the Health & Fitness centre• First aid and Maritime safety skills

Melbourne Area, Australia

• Marketing administrational tasks; assembling and analysing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organising promotional presentations; updating calendars• Implements marketing and advertising campaigns• Online marketing including advertising and social media coordination• Content management and copy writing for online and offline publications• Events management for internal and external functions, expos, open days etc• Supports sales staff by providing sales data, market trends, new product training, customer sales requests• Competitor analysis, identifying and evaluating market share, pricing and advertising• Monitoring budgets ‐ analysing actual results with plans and forecasts• Planning, developing and implementing PR strategies• Preparing and supervising the production of publicity brochures, leaflets, photographs and advertisement

Melbourne, Australia

• Offer a memorable shopping experience for every customer• Ensuring all stock is unpacked and out on the selling floor• Create outfit solutions for our customers through Visual Merchandising, in store merchandising and window displays• Online advertising and social media management• Provide constructive feedback to Managers and staff to ensure boutique standards are achieved and maintained at all times• Assist Manager in the introduction of new products/ items to the store floor• Coordinate orders and shipments of new product• Training and mentoring retail staff