With over 5 years of experience in the fashion and luxury industries, I specialize in digital product coordination, e-commerce management, and digital strategy. At Luxottica, I lead digital product coordination and campaign launches across multiple brands, successfully spearheading the transition of product translation to a new PIM tool. This initiative reduced internal workload and improved cross-team communication. As the primary contact for product launches and campaign execution, I ensure seamless collaboration between product, IT, and digital teams.At Marni, my expertise in managing digital storefronts and coordinating e-commerce product shoots has been instrumental in our global site operations. In partnership with the team, we've successfully managed collaborations with notable brands like Veja and Uniqlo, strengthening Marni's market presence. My focus on strategic brand communication is a cornerstone of our customer engagement strategy, fostering an e-commerce environment that resonates with our discerning clientele.Previously, at The Level Group, my stewardship over renowned brands such as Vivienne Westwood and Clarks honed my skills in Salesforce Commerce Cloud and Customer Relationship Management. This experience has been pivotal in boosting Marni's growth trajectory. Our commitment to excellence is unwavering, and together we have cultivated a robust online presence that reflects the brand's esteemed reputation.