A communication pro, developing strategic initiatives and gaining consensus from all levels to move brands forward. Developing highly effective marketing campaigns. Intelligently targeting ideal customers. Making it all happen on time and under budget. Plus all the soft skills to navigate the daily fires and still reach the finish line.Sr. Director | Brand RevitalizerEmail: monte.bride@gmail.comAn experienced marketer proficient in creating strategies, tactics, campaigns and brand positioning while balancing budgets, analyzing data and providing direction on creative design.Working for local, regional, and national brands and leading advertising for clients in various industries, I have a clear perspective on how brands should communicate and connect with consumers. Brands can’t be everything to everyone, but must define who they are, how they are perceived, and who they want to target.CORE COMPETENCIES:Brand IdentityStrategic PlanningPromotional CampaignsCompetitive AnalysisTeam LeadershipCreative DevelopmentB2C / B2B MarketingTeam LeadershipDigital AdvertisingWebsite DesignGTM StrategyNew Product DevelopmentWritten CommunicationBuilding RelationshipsProject ManagementINDUSTRIES:Food and BeverageHealthcareRestaurantsBeautyHealth and WellnessBuilding MaterialsTravelStart-ups ACCOMPLISHMENTS:- Identified opportunities and refined targets for direct mail which reached 8% - 15% redemption rates for four brands- Worked relentlessly to create and manage digital campaigns which generated 4:1 ROI- Delivered growth through integrated brand development, strategic planning and promotional campaigns with Elements Massage reaching 13.4% higher same studio sales YOY in 2017Contact me at monte.bride@gmail.com for any marketing management opportunities.