Results-driven, executive-level marketing professional with extensive senior management experience in small, mid-size and large business environments. Proven track record in building focused, powerful brands with traditional and digital marketing. Ability to drive increased revenue by exceeding established smart KPIs of national, industry-leading companies. A creative self-starter, devises and implements new initiatives that streamline the process and facilitate company growth.Natural leader with a strong reputation for recruiting, coaching, and mentoring high-performance marketing and creative professionals. Proven history in forging strong relationships with headquarters, field teams, vendor partners and agencies. Strong oral and written communication skills, and well-polished presentation skills. Approaches each new challenge with a contagious desire for success.KEY STRENGTHES• Brand, Positioning & Creative Development • Competitive & Consumer Analytics/Research• Packaging Development • B2B and B2C Sales Promotion Strategy• New Product Innovation, Development & Launches• Multi-Unit Retail Marketing • Company Owned & Franchise System Expertise• In-store Merchandising • Integrated Marketing Strategy & Communications• Event Marketing & Trade Shows• Traditional & Digital Marketing• Agency Selection, Acquisition & ManagementINDUSTRIES/BRANDS MARKETED• Food/Beverage: Starbucks, Jack in the Box, The Coffee Bean & Tea Leaf, Arctic Zero (natural ice cream alternative), Cadence Kitchen (flash frozen food startup)• Retail: Hudson’s/Dayton’s Department Stores, Petco, Unleashed by Petco• Supplements/Pharmaceuticals: CV Sciences (+PlusCBD)• Proprietary/Sub-Brands: Hear Music and Tazo Tea, CBTL single serve brewing system