📌 Nov. 22 ~ | Coupang - Team : Marketplace marketing- Job title : Sr. Biz marketing specialist- Seller Acquisition- CRM analysis & marketing- Seller education- Partnership📌 Feb.19 ~ May.22 | Fursys group - Brand : Alloso (New business part / Owner-directed business unit)- Job title : Marketing Assistant Manager- Intergrated marketing communication (Campaign, Performance, Product marketing)✅ Highlight✔Newlyweds Target Activation TF Leader- Planning strategies for improvement of sales for newlyweds, quarterly promotion, planning marketing, managing TFT- Develop promoting ‘BONUM’ expected to have an anchor effect, Increased sales by 174%(QoQ), recording ‘BONUM’ the No.1 sales in 2021, increasing sales for newlyweds by about 600% (YOY) ✔Signature Product Reno. TF Leader- Planning the promotion in brand's flagship signature product 'SATI' and marketing for revitalization- Based on data obtained from the customer survey and analysis, defining targets and problems- Increase of cumulative product sales by 400%(Q/Q), recording the No.1 sales in the first quarter of 2022✔Setting up Full-Funnel performance marketing - Designed to collect effective customers who have high purchase intention (Step: Inflow-Preferred-Considerate-Purchase). Improved in business resources by 30%, Increase in the inflow of homepage by 15%, and Improvement in ROAS by 800%📌 Apr.15~ May.18 | medicom - Job title : Senior AE / Digital mkt specialist- Specialized in digital marketing for clients of FMCG industries- Proposing marketing campaign & Planning market strategy for clients, establishing mix, budgeting