Mor Ber Email & Phone Number

Tel Aviv District, Israel

Israel

Integral member of the Growth Team, driving user engagement, retention and business expansion by developing and optimizing customer journeys and campaign strategies. Collaborating with various teams to design and deploy multi-language CRM communications, and managing technical processes and analytics to ensure campaign effectiveness.

Supported TytoCare’s Account-Based Experience strategy, collaborating on B2B campaigns, managing inbound leads, and coordinating marketing and sales. Utilized LinkedIn, HubSpot, Salesforce, and WordPress for demand generation, and produced engaging social media videos. Simplified and presented marketing data effectively.

• Video editing work for social media content
• Initiating & executing content initiatives for the company’s social media strategy – Instagram, video content, visuals, and more.

• Directly led a team of 5 squadron soldiers in varied roles, while also overseeing the work of 10 non-commissioned officers.
• Event Planning & Execution: Orchestrated diverse unit events, from formal ceremonies to community engagement activities, demonstrating organizational and logistical skills.
• Strategic Communication: Played a pivotal liaison role, proficient in engaging with diverse groups, ensuring clarity and coherence in messaging, and facilitating effective coordination.

• Oversaw the rights and welfare of 500 soldiers across two bases.
• Led the base's welfare department, focusing on social work for families of lower socio-economic status. Conducted home visits for soldiers, offered professional counseling, and provided financial support. Also.

Dual Bachelor'S Degree, Psychology & Business Management Specialisation In Marketing

Pre-Law Studies And Biology

I expanded Biology & Law at the Hebrew University