As the Global Partner Experience and Program Strategy Marketing Leader for IBM, I lead a high performing team, which plans and deliver B2B marketing programs and experiences to create demand and generate ROI.With deep expertise in partner and ecosystem marketing, I am a results-driven global marketing leader skilled in B2B and B2C strategy, planning and execution. I have significant experience in leading effective teams, brand and advertising, demand generation and digital experiences.Based out of Sydney, Australia, I am a key member of the executive global team for IBM. In this worldwide leadership role, I lead a cross functional team responsible for demand generation, digital, new program development and marketing automation platforms for partners.My role is varied and demands intuition and high-level communication and management skills. I am a change manager and team builder who connects people and solves problems. Adept at developing and leading high performing teams, I am committed to leading inclusive, engaged and diverse teams to meet and exceed specific sales goals. Over a 20-year career, I developed strong bonds in Australian and New Zealand through innovative and engaging account-based regional, national, and global marketing campaigns, including a period as the CMO for IBM NZ. Prior to IBM, I held senior marketing roles at Microsoft, Salesforce, News Corp and HP, delivering highly regarded results within global, ANZ and APAC leadership roles. Throughout, my strong local roots and global vision allow me to bring both local and international insight into my work.I am on LinkedIn to connect with fellow marketers and grow my professional network. Feel free to connect with me here.
Listed skills include Marketing Communications, Marketing Strategy, Project Management, Sponsorship Activation, and 46 others.
