Moragh Blyth Email and Phone Number
Moragh Blyth work email
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Moragh Blyth personal email
As the Global Partner Experience and Program Strategy Marketing Leader for IBM, I lead a high performing team, which plans and deliver B2B marketing programs and experiences to create demand and generate ROI.With deep expertise in partner and ecosystem marketing, I am a results-driven global marketing leader skilled in B2B and B2C strategy, planning and execution. I have significant experience in leading effective teams, brand and advertising, demand generation and digital experiences.Based out of Sydney, Australia, I am a key member of the executive global team for IBM. In this worldwide leadership role, I lead a cross functional team responsible for demand generation, digital, new program development and marketing automation platforms for partners.My role is varied and demands intuition and high-level communication and management skills. I am a change manager and team builder who connects people and solves problems. Adept at developing and leading high performing teams, I am committed to leading inclusive, engaged and diverse teams to meet and exceed specific sales goals. Over a 20-year career, I developed strong bonds in Australian and New Zealand through innovative and engaging account-based regional, national, and global marketing campaigns, including a period as the CMO for IBM NZ. Prior to IBM, I held senior marketing roles at Microsoft, Salesforce, News Corp and HP, delivering highly regarded results within global, ANZ and APAC leadership roles. Throughout, my strong local roots and global vision allow me to bring both local and international insight into my work.I am on LinkedIn to connect with fellow marketers and grow my professional network. Feel free to connect with me here.
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Global Ecosystem Partner Experience & Program Strategy Marketing LeaderIbm May 2022 - PresentSydney, New South Wales, AustraliaIBM is a technology company dedicated to help organizations thrive by leveraging the principles of design thinking, co-creation and agile to unleash the power of hybrid cloud and AI.Globally recognised as an innovative leader in the technologies space, IBM helps clients in more than 175 countries capitalise on insights from their data, streamline business processes, reduce costs, and gain the competitive edge in their industries.I have a decade-long tenure at IBM and was recently promoted to the position of Global Partner Experience and Program Strategy Marketing Leader. In this leadership role, I lead a team which develops and executes demand generation campaigns, digital experiences, and new programs for our partners around the world.Utilising my deep connections with Australia and New Zealand, and leveraging international expertise, I work with partners, stakeholders and leaders from around the world.Key elements of the role include:• Creation and application of engaging and meaningful experiences and programs for our ecosystem of partners, including recruiting new partners.• Leadership and strategic insight for partners and stakeholders • Diverse and inclusive team building and management committed to setting and exceeding targets and goals. -
Global Ecosystem Program Strategy And Solutions Marketing Leader - Strategic PartnersIbm Sep 2021 - May 2022New York City Metropolitan Area -
Head Of Marketing - Partner Ecosystem, Australia And New ZealandIbm Jan 2021 - Sep 2021Sydney, New South Wales, AustraliaI lead the Integrated Partner Ecosystem Marketing team across Australia and New Zealand for Cloud, AI, Systems, AI Apps and Security. -
Head Of Marketing - Ibm Cloud, Ai And Systems And IndustryIbm 2019 - Jan 2021Sydney, AustraliaIn this role I led Cloud, AI and systems marketing for IBM, as well as the IBM brand team (advertising and social). I also led marketing for Global Markets (industry marketing including Govt, Financial Services, Industrial and Retail) and sales enablement.
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Head Of Marketing & Comms - New Zealand And Head Of Marketing - Ibm Brand (Australia And Nz)Ibm Feb 2018 - Feb 2019Sydney And AucklandI led the marketing & communications team for IBM New Zealand; and the brand, advertising and social team for Australia and NZ. -
Head Of Marketing - Cloud, Public Sector And HealthIbm Jan 2017 - Jan 2018Sydney, AustraliaHead of industry marketing for government, health and industrial. Also led integrated IBM Cloud marketing. -
Head Of Marketing, Global Technology Services (Gts)Ibm Nov 2014 - Jan 2017Sydney, AustraliaHead of marketing for the services group at IBM ANZ, including cloud, infrastructure, outsourcing and hybrid IT. -
Market Development Leader - GovernmentIbm Mar 2014 - Nov 2014Sydney, AustraliaThis was a newly created role at IBM called Market Development Leader. The role is using account-based marketing techniques to develop a more consultative approach for IBM's top global accounts utilising creativity, emerging technologies and marketing strategies to surface additional business value for our clients. I worked closely with the account teams around growth initiatives (cloud, analytics, mobile, social). My focus territory is ANZ. -
Ibm Growth Markets Marketing Manager (Asia Pacific, La And Central Europe)Ibm Nov 2012 - Mar 2014Sydney, AustraliaGrowth Markets Unit is the growth arm for IBM including regions ranging from Greater China, Central Eastern Europe, Middle East & Africa, ANZ, ASEAN, Latin America, Korea and India. Teaming with my colleagues in these regions, I drive global marketing programs that result in leads and demand generation for IBM and its business partners. -
Senior Marketing Manager, AnzSalesforce.Com Aug 2012 - Nov 2012As the first dedicated SMB Marketing Manager, I created new demand generation strategies targeting more than 2 million SMBs to generate high quality leads for Salesforce.com direct sales teams across Australia and New Zealand. -
Major Initiative Lead, Student MarketingMicrosoft Aug 2011 - Apr 2012Sydney, AustraliaLocal lead for Microsoft's global student competition, Imagine Cup, the world's largest student technology competition with over 350,000 students participating. -
Windows 7 Commercial Business Group LeadMicrosoft Jan 2010 - Jul 2011Head of Marketing for Windows 7 commercial business in Australia. -
Central Marketing Group DirectorMicrosoft May 2006 - Mar 2010Marketing Communications functional team leader for Microsoft Australia (B2B and B2C) -
Marketing DirectorNews Interactive 2001 - 2005Head of Marketing and PR for News Interactive (now News Digital, a News Corp company)
Moragh Blyth Skills
Moragh Blyth Education Details
Frequently Asked Questions about Moragh Blyth
What company does Moragh Blyth work for?
Moragh Blyth works for Ibm
What is Moragh Blyth's role at the current company?
Moragh Blyth's current role is Global Marketing Leader | Partner & Ecosystem Marketing Expert | Brand Strategy & Development | Demand Generation & ROI | B2B/B2C Experience.
What is Moragh Blyth's email address?
Moragh Blyth's email address is mo****@****.com.au
What schools did Moragh Blyth attend?
Moragh Blyth attended University Of Technology Sydney.
What skills is Moragh Blyth known for?
Moragh Blyth has skills like Marketing Communications, Marketing Strategy, Project Management, Sponsorship Activation, Sponsorship, People Development, Event Management, Problem Solving, Digital Marketing, B2b Marketing, B2c Marketing, Sales.
Who are Moragh Blyth's colleagues?
Moragh Blyth's colleagues are Debarati Majumder, Beray Kaya, Tianyi Zhang, Mononita Mahato, Depika Pal, Syeda Falaknaz Sumiya, Vikram Venkatachalapathi.
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Moragh Blyth
Greater Sydney Area1news.com.au
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