Moran Attir Email & Phone Number

Ireland

Intellexa is a technology company specializing in cyber intelligence solutions. My position included:Product Marketing: Developed and implemented comprehensive GTM strategies for our new cyber intelligence products, aligning product positioning with market needs and customer pain points.Created engaging marketing materials, including sales presentations.

Israel

Commercial real estate company providing workspace and offices for high-tech companies and startups.As part of my role, I provided practical marketing support for startups and high-tech companies in the park, tailoring marketing strategies to their budgets and needs. My main responsibilities included:*B2B Digital Marketing:- Planned and executed paid.

Haifa Area, Israel

Bnai Zion Medical Center is a leading hospital, providing healthcare services and medical treatments to the northern community.- Built and executed yearly marketing plans, leading the hospital’s long-term strategy, including branding, messaging, website updates, PR execution, and digital campaign optimization. - Managed the marketing budget to deliver.

Haifa

• Led the Haifa Museums’ digital marketing transformation across 6 different museums – Reported directly to the CEO of the organizations and managed 5 employees - growing the marketing budget from 300K NIS to +1M
• Developed the marketing strategy and built the digital marketing efforts from the ground-up – conceptualizing methods, implementing processes and measurement tools, determining KPI’s and goals
• Directed the activities of a cross-functional team that produced PR, printed collateral, graphic design, and digital campaigns. Drove internal re-branding efforts including designing a new logo, brand voice, and brand.
• Promoted Haifa’s museums through forging and strengthening partnerships with the Israeli Ministry of Culture and Education, Haifa Municipality, local schools, and non-profit organizations
• Served as a Board Member on Israel’s International Council of Museums, and was a keynote speaker at delivering a speech on digitalizing museum presence
• Led all marketing communication efforts in print and online - developed online brand, customer online journey, UX/ UI, crafted content, and built museum’s website to be fully functional in 3 languages and added.

Tel Aviv District, Israel

Tel Aviv Area, Israel

• Managed and produced ‘Above the Line’ campaigns in various media channels and led entire campaign processes from project conceptualization to final delivery of campaigns across digital, press, radio, and television
• Oversaw the department’s marketing projects and budget management – conducted extensive market analysis and competitive reports, strategic workflows, and prepared presentations of work plans and projects
• Controlled Marketing-Communications efforts by planning and producing marketing material, working with PR agencies, writing press releases, organizing press conferences, and organizing and producing brand events.

Israel

• ניהול ישיר של 30 מנהלים מקצועים,מנהלת צוות ו 4 מנהלי משמרת של הפעילות.
• הכנת תכניות עבודה ותדריכים לעמידה ביעדי הפעילות ווידוא הצלחתם, ניתוח דוחות מספריים.
• ניהול תקציב כח האדם של הפעילות, אחריות על תוצאות סקרי שביעות רצון מול לקוחות.

Master Of Business Administration - Mba, Business Administration And Management, General

B.A, Buisiness & Marketing

Digital Communication And Media/Multimedia