Mor Assouline's Location
Miami-Fort Lauderdale Area, United States, United States
Mor Assouline's Contact Details
Mor Assouline work email
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About Mor Assouline
It was Monday morning, 11 AM when I went to my boss and said, “I’m sorry, this job, sales...it’s not for me” and I left.That was 13 years ago.At 22 years old I landed my first real job fresh out of college ready to be a “career person.”I crushed the interview.But when I came into work for my first day at 10am, I quickly realized that I was scared sh**less of sales, and quit within the first hour.For the next 3 years, I had PTSD and avoided sales like the plague.I played it safe and stayed in my comfort zone.No sales-related stuff whatsoever.I lost my confidence and ambition. I missed career opportunities and wasted away my early 20s.Fast forward to present day:🎯I’m former 2X VP of Sales for early-stage SaaS startups.🎯Teaching hundreds of SMB & MM AEs and companies how to build a repeatable sales playbook🎯I’ve built & scaled GTM sales teams from scratch, trippling ARR in 12 months for 2 of them.🎯I’ve trained AEs to quickly ramp up and consistently close 60-80% of their sales demos.🎯I’ve reduced average sales cycles from 75 days to 25 days in 3 months.I help SMB & MM salespeople and SaaS companies with the following:PROCESS:✅ Improving sales hiring and onboarding process✅ Prospecting, Discovery, Demo, and Follow-Up Strategy✅ Sales funnel, pipeline, email, and CRM auditsPLAYBOOKS:✅ Building a custom GTM sales playbook✅ Writing cold email sequences ✅ Building talk tracks in call recording softwarePEOPLE:✅ 1:1 and group coaching & advisory✅ Custom sales workshops & SKOs✅ SMB & MM AE Sales Coaching Program & Community.Want to learn more? Let's talk: https://calendly.com/fdtc/30min ⚠️ Grab my top (FREE) 24 discovery questions 6,000+ salespeople are using: https://bit.ly/4d3B2slOtherwise, you can find me here:► YouTube: https://youtube.com/@fromdemotoclose► iTunes: https://apple.co/3Fome9g | Spotify: https://spoti.fi/408V0LS► Twitter: https://twitter.com/@mistamor
Mor Assouline Work Experience Details
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FounderDemo To CloseFlorida, United States -
FounderDemo To Close Nov 2021 - PresentMiami, Florida, UsI help AEs and B2B SaaS companies book more demos. run demos. convert demos by focusing on 3 Ps.PROCESS:✅ Improving sales hiring and onboarding process.✅ Prospecting, Discovery, Demo, and Follow-Up Strategy✅ Sales funnel, email, and CRM auditsPLAYBOOKS:✅ Building a custom sales playbook✅ Writing cold email sequences ✅ Building talk tracks in call recording softwarePEOPLE:✅ 1:1 and group coaching & advisory✅ Custom sales workshops✅ Deal and follow-up reviews -
Sales CoachFdtc University Nov 2021 - PresentFrom Demo To Close University (FDTCU) is a 12-month sales coaching program for SMB & MM AEs who want to 2X their quota without using high-pressure sales tactics by nailing their discovery, demos, and follow-ups. -
Sales Coach & ConsultantDoorloop Oct 2022 - PresentMiami, Florida, UsDoorLoop hired my company, FDTC, to help them grow revenue and ramp up salespeople faster by:✔️ 1:1 call coaching with AEs✔️ Building a custom sales playbook✔️ Advising founders on top-of-funnel strategies✔️ Improving sales hiring and onboarding process.✔️ Writing cold email sequences in Outreach.io✔️ Building talk tracks in call recording software✔️ Providing custom monthly sales workshops✔️ Deal strategy and follow-up improvement✔️ Improving comp model for AEs✔️ Group call coaching with AEs -
Sales Coach & ConsultantDckap Dec 2023 - PresentRound Rock, Texas, Us -
Entrepreneur In ResidenceTechstars Atlanta Sep 2024 - PresentSales coaching for the fall cohort. -
Product AdvisorTwain Jan 2024 - PresentBerlin, DeWrite attention-grabbing sales messages. -
Sales Coach & ConsultantGorilladesk Jul 2023 - PresentBoca Raton, Us -
Strategic AdvisorVajro Jun 2023 - PresentChennai, Tamil Nadu, InHelping the team at Vajro with:→ GTM sales process/playbook→ Outbound motions and messaging→ LinkedIn social selling strategy→ Marketing -
Sales Instructor & MentorSixfigures Jun 2023 - PresentTel Aviv, IlSixFigures is the premier organization for sales education. Based in Tel Aviv we help the start-up nation scale, and scale careers in the process. -
CreatorSaas Talks: From Lead To Close Nov 2020 - PresentSaaS Talks: From Lead to Close is a short-form audio SaaS sale podcast sharing common challenges, and strategies to close more of your deals from the moment they reach your pipeline. You'll learn how to:💸 Schedule more demos💸 Build a bigger pipeline💸 Close at least 50% of your demos. Every episode will be short and to the point so you don't have to waste time listening to sales fluff.→ Each episode is less than 10 minutes and cuts out ALL of the fluff. I post an episode 5 days/week.→ Also includes monthly specials with guests like Nick Cegelski, Collin Mitchell, Ethan Parker, and more!→ GO HERE TO LISTEN: https://anchor.fm/saastalks💯 Now you can listen to it during your bathroom breaks, in-between meetings, or anytime you want! -
Startup MentorTechstars Sep 2022 - PresentNew York City, New York, UsMentoring startups in a remote-first environment, I support their strategy, offer firsthand experience, and guide their growth. Since 2006, Techstars has worked with startups across a range of verticals, from aerospace to finance, logistics, and retail, connecting them to a network of successful mentors and partners. Each year, Techstars chooses over 500 early-stage companies to join one of their 3-month, mentorship-driven accelerators, investing $120K and providing hands-on mentorship and access to the Techstars network for life.Mentoring startups in a remote-first environment, I support with their strategy, offer firsthand experience, and guide their growth. Since 2006, Techstars has worked with startups across a range of verticals, from aerospace to finance, logistics, and retail, connecting them to a network of successful mentors and partners. Each year, Techstars chooses over 500 early-stage companies to join one of their 3-month, mentorship-driven accelerators, investing $120K and providing hands-on mentorship and access to the Techstars network for life. -
Startup MentorEndeavor Jun 2022 - PresentNew York, Ny, UsHelping startup founders with their go-to-market sales playbook.Testimonial: "Mor was incredibly forthcoming with his knowledge and learnings from his past experiences. Without hesitation, he dove right into our challenges and came up with tangible/realistic/proven solutions for us to work on. Everything we wanted and more out of the conversations. Within the first session we discussed multiple ways in which we could address our initial goals. We then spent the next two sessions going into more detail on how we can strategically implement what is best for us as a growing SaaS solution. Given our needs and Mor’s approach, I’m searching for and cannot find constructive feedback to provide - he was friendly, prompt, to-the-point, and showed a genuine interest in our success. I could not ask for anything more within our limited mentor/mentee capacity. Thanks so much for recommending Mor to us." -
Executive MemberPavilion Feb 2022 - PresentNew York, Ny, Us -
Sales CoachMailshake Jan 2022 - Oct 2022Austin, Texas, Us -
Strategic Sales Advisor1Build Feb 2022 - Jun 2022Miami, Fl, Us -
Vp Of SalesOkendo Jun 2020 - Nov 2021Sydney, New South Wales, Au✅ Built the GTM sales department from scratch , leading the company to triple ARR in 2020.✅ Built the sales playbook and coached the AEs against the framework, leading the team to close 60+% of all new deals created in 2020.✅ Reduced an average 75-day sales cycle to 25 days in the first 12 months.✅ Increased the avg demo win rate for all AEs to 50+% YoY.✅ Owned my own sales deals, leading the sales demos and closing world renown brands like, Ikonick, Fanjoy, Crunchyroll, 1stPhorm, Venusetfleur, CROSSNET, and more.Over the years I've consulted many SMB SaaS startups on how to build their sales operations and go to market sales efforts to successful acquisitions. -
Senior Account DirectorOkendo Jan 2020 - Jun 2020Sydney, New South Wales, AuFirst sales hire + full-sales cycle AE + early stage VP:➡️ Prospected for new leads via cold outreach (omnichannel approach: LI + Email)➡️ Ran 3-7 demos per day, converting 70% of them on average➡️ Built out sales demo playbook Okendo is a customer marketing platform for high-growth consumer brands.1000+ of the world's fastest-growing DTC brands, including Kim Kardashian's brand, Skims, Finisterre, Knix and Margaux, use Okendo to build shopper trust, compel buying action and maximize customer lifetime value.Learn more at www.okendo.io 😍
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Sales MentorBravado Nov 2019 - Dec 2020San Francisco, Ca, UsBecome a Bravado mentor and inspire the next generation of sales leaders. Share with interested and excited college students what a career in technology sales really looks like, the day-to-day of a sales professional, and what it takes to build a... -
Vp Of Sales (Acquired By Alpine Software Group)Practicepanther Law Practice Management Software Jan 2016 - Jan 2020Miami, Florida, UsAfter 6 months as an account manager, I was promoted to VP of Accounts, scaling PracticePanther to become the number one legal case management software in the United States as well as serving tens of thousands of customers in over 170 countries.The "my way or the highway" mentality of management does not work well if you want to build a successful sales team that will trust you. With the help of my warrior sales team, we built a sophisticated lead distribution system that seamlessly delegated leads with ease. That meant, no drama over who gets what lead.I was responsible for building out more departments while hiring roles for them as well as developing SOPs (you know, in case the managers of that department get hit by a bus).I also created a FL Bar CLE certified webinar on Cybersecurity for Law Firms (link below).Lesson any sales leader out there: You work for your team, it's not the other way around. Without your sales team, there would be no revenue. ✔ Built and scaled the GTM sales team of 10 AEs from scratch, resulting in 100% growth for 3 years in a row.✔ Built and led a team of 50 people across 4 departments: Inside sales, Customer Service, Customer Success, and Data Migration.✔Trained sales reps with a 40-50% sales demo conversion rate in 90 days.✔ Increased the average demo win rate to 50+%.✔ Created an official FL Bar CLE-certified course on Cybersecurity for Law Firms.✔Scaled the company to be the largest cloud-based law practice management software in the US with tens of thousands of customers in over 170 countries. -
Account Executive - 1St EmployeePracticepanther Law Practice Management Software Jul 2015 - Jan 2016Miami, Florida, UsPracticePanther, my third jab at the tech-startup scene, was my springboard into SaaS sales. I joined as employee #1 to do pretty much everything. From demoing to customer support, I was in the startup trenches.PracticePanther Legal Software was developed to make attorneys lives a lot easier. My job was to demonstrate our software to solo attorneys and mid-sized law firms. At PracticePanther, we are consultants, not just account managers. My background in marketing strategy allowed me to help my clients better grow their business through digital marketing strategies.Focusing on inbound sales and customer support, In a 6 month period I:✔ gave 316 demos with a 54% demo conversion rate.✔ converted 31% of all my inbound leads.✔ maintained a 96% customer satisfaction rating.Lesson # 3 when building a company or joining a startup: Does it have funding, a proof of concept, and demand?
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Saas Marketing AdvisorSci-Shot Jan 2015 - Jun 2015With the failed startup of MooVooZ, I was still hungry to find another software company that wanted to scale.I joined Sci-shot as a marketing consultant (a contract term) to a/b test the app for debugging as well as prep marketing for launch.Sci-Shot was an app that allowed people to take photos or videos of anything that looked suspicious and upload it to authorities, leaving a trail of breadcrumbs in the event that something terrible happens.After two months of debugging the app, I spent the rest of the time prepping the app for launch. After five months of testing with many iterations, Sci-Shot was unsuccessful. Why? We spent more time prepping the app instead of testing the market demand.Lesson # 2 when building a company or joining a startup: Is there a demand for your product? Have you done the market research before investing more money into launching?My day to day for those of you interested in bullet points:•Managed the development team to debug the mobile app in less than 90 days resulting in 98% app functionality.• Responsible to find product demand using organic Facebook reach and• Facebook ads (A/B testing).• Daily SEO Tasks: Backlinking, Blog outreach, content writing -
Business Development AdvisorMoovooz Sep 2014 - Jan 2015MooVooz, a Tel-Aviv based software company, was my first jab at tackling the tech startup scene. MooVooZ was the "Kayak" or "Orbits" of moving where people can search, compare, and book movers with ease. I fell in love with this concept because of its practicality and the problem that it solved. I joined the team to build out our U.S. operations, but very little funding, the company shut down after 6 months.Lesson # 1 when building a company or joining a startup: Is there enough funding to support long term marketing operations? My day to day for those of you interested in bullet points:• Defined the company’s target audience in order to prepare a proper marketing plan and execution strategy.• Responsible for organic web traffic initiatives that consisted primarily of blog writing, backlinking, and hyper- local guerilla marketing.• Wrote sales copy for the website (Wordpress), landing pages, and content for social media platforms, blogs, and press releases.• Identified opportunities for strategic partnerships with other businesses.• Managed brand assets, ensuring brand consistency.
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Lead Generator At Keller Williams Realty & Allstate InsuranceKeller Williams Elite Properties Oct 2013 - Aug 2014Aventura, Florida, UsIn my early to mid-twenties, I did what everyone does when they're trying to find themselves, I got my real estate license in Miami.I joined Keller Williams with a naive approach, "I will do exactly what they tell me to do, by the book." I humbled myself and joined their seminar, BOLD, and hustled away with door knocking and cold calling. To help pay the bills, I also took a part-time job as a lead generator for Allstate insurance.At Keller Williams: I prospected for clients to list their properties with me by knocking on 40 homes and calling 300 leads a day.At Allstate: My goal was to provide 5 new leads a day for the owner. I generated an average of 15-20 new leads a day/200-300% conversion rate.I made over 72,000 cold calls during this 12 month period. One evening in the KW office, I read an article that changed my career forever. I don't remember the details, but some online real estate brokerage (possible Redfin) bought out another brokerage. For a brief moment of clarity, I realized that if I were not above average as a real estate agent, I won't survive in the next 10 years. I was below average (cue the reality check).I decided that what I really needed to do was pivot into technology instead. -
Marketing ManagerForest Travel 2012 - 2013N. Miami Beach, Florida, Us -
Copywriter InternZimmerman Advertising Sep 2010 - Dec 2010Fort Lauderdale, Fl, Us• Evaluated clients' needs through brainstorming and research to deliver successful advertisements.• Planned, developed and implemented retail copy for print and broadcast advertising.• Developed television, radio and print ads for clients such as Nissan, Mercedes Benz, Cadillac, Volkswagen, Honda, Toyota, and AutoNation dealerships.• Assisted creative directors with creative development and copywriting for numerous accounts while meeting strict deadline.
Mor Assouline Skills
Marketing Strategy
Sales
Marketing
Market Research
Social Media Marketing
Business Process Improvement
Real Estate Transactions
Buyers
Usability Testing
Creative Direction
Content Marketing
Social Media
Sellers
Solution Selling
Copywriting
Contract Negotiation
Product Management
Saas
Management
Customer Service
Creative Development
Seller Representation
Strategic Partnerships
Online Marketing
Start Up Consulting
Customer Service Management
Buyer's Agent
Comparative Market Analysis
Social Networking
Customer Support
Customer Retention
Seo
Brand Analysis
Campaign Execution
Promotions
Real Estate Negotiating
Backlinks
Keyword Research
Software Sales Management
Search Engine Optimization
Salesforce.com
Real Estate Due Diligence
Sales Management
Retention Strategies
Operations Management
Linkedin
Mor Assouline Education Details
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Florida International University - College Of BusinessMarketing -
Hebrew Academy (Rasg)
Frequently Asked Questions about Mor Assouline
What company does Mor Assouline work for?
Mor Assouline works for Demo To Close
What is Mor Assouline's role at the current company?
Mor Assouline's current role is Founder.
What is Mor Assouline's email address?
Mor Assouline's email address is mo****@****ail.com
What schools did Mor Assouline attend?
Mor Assouline attended Florida International University - College Of Business, Hebrew Academy (Rasg).
What skills is Mor Assouline known for?
Mor Assouline has skills like Marketing Strategy, Sales, Marketing, Market Research, Social Media Marketing, Business Process Improvement, Real Estate Transactions, Buyers, Usability Testing, Creative Direction, Content Marketing, Social Media.
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