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I was born as digital campaign manager with the passion for data, artificial intelligence and internet of things.I managed a lot of big projects of digital transformation for several brands, such as: Natuzzi, Unieuro, Infostrada, Moleskine, IED etc… With all my clients I always try to understand their different needs, analyze their data and build a data driven strategy for reach their expected results. Ability to lead teams, manage and optimize profit&loss,time and resources. I am a person who likes challenges and I always try to be updated about digital and tech news.From 2013 I am part of AVS clown therapists, as a voluntary.I love art, travel, to be in contact with different cultures and mindsets in order to improve my soft skills as a professionist as well as person.
Fintech District
View- Website:
- linktr.ee/fintech_district
- Employees:
- 12
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Business Operation ManagerFintech DistrictMilan, It -
Key Account Manager One Sella Presso Fintech DistrictFintech District Mar 2021 - PresentMilano, Lombardia, ItaliaKey responsibilities:- Being the main point of reference for conversations with institutional players and drive the innovation agenda- Managing communications between Sella Group Companies and internal teams (Fabrick) - Meeting BSE needs and deliverables, resolving and anticipating BSE changes, improvements, issues and complaints- Supporting in the definition and management of the Sella Group internal process of open innovation, - Executing, supported by the Fintech District team, scouting activities and desk research on the FD local and international community -
Digital Project Manager Business IntelligenceGruppo Digitouch S.P.A. Jul 2018 - PresentMilano, ItaliaKey responsibilities: • Serving as a primary point of contact to lead the design, implementation and roll out of automated data insights and dashboards• Project managing multiple initiatives from conception to implementation about digital Transformation. (Full project life cycle management of initiatives)• Identify market opportunities and customer needs• Measure performances and detect opportunities/leaks of our digital channels to propose new solutions or ideas• Collaborate with the BUs to define product strategy and to evaluate new product add-ons to ensure that revenue and customer satisfaction goals are met.• Support the Digital Product Lead in the roadmap definition by working closely with part of the Italian BUs and understanding their goals and needs• Plan and execute activities throughout the product lifecycle, including gathering business requirements• Identify product features, analyze and summarize business requirements, prioritize product backlog• Validate and accept capabilities and features working strictly in contact with Product Owners and Data Analyst• Define and track business KPIs to measure success for product areas• Manage Social and Digital Projects, from planning the activity to developing the brief and delivery to the customer;• Identify the customer’s needs and develop constructive up-selling actions;• Ensure the quality of projects and customer satisfaction by providing a periodic update of the progress of the work in relation to the budget, objectives, expected quality, and agreed schedule;• Collaborate with all departments of the company in order to complete complex projects that require the intervention of different stakeholders;• Manage a team.
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Brand Marketing Manager Sito Mutuiperlacasa.ComMutuiperlacasa.Com (Gruppo Digitouch Spa) Apr 2016 - Jun 2018Milan Area, ItalyMutuiperlaCasa.com owned by DigiTouch Group SpA.Position description: manage the publisher activities by formulating goals; planning project life-cycle deliverables and resource availabilityKey responsibilities:• Establishes Web project scope by studying strategic business drivers; discovering and validating business requirements and parameters, examining and recommending changes to current business practices• Implements business solution for the property by monitoring project progress; tracking action items• Assures quality Web solution by developing and completing test plans; maintaining project • Meets cost standards by monitoring expenses; implementing cost-saving actions.• Provides project status reports by collecting, analyzing, and summarizing data and trends.• Responsible for the business plan and profit and loss account • Manager of a team (4 persons) -
Project Manager Publisher TeamDigitouch S.P.A. Feb 2015 - Apr 2016MilanoPosition description: The Publisher Account Manager primarily manages daily account activities and expand the publisher portfolio.Key responsibilities:• Manage publisher’s network operations• Maintain and improve publisher relations• Monitor publisher’s accounts and activities• Build new publisher relationships• Handle account acquisition, negotiate terms and conditions of the partnership• Payment and invoicing process management• Reporting activities and KPI Analysis• Strong focus on achieving results -
Publisher ManagerZanox Mar 2014 - Feb 2015MilanoPosition description: the role required to work closely with major online publishers in the Italian region to maximize each partner’s business opportunity with Zanox. Publisher Manager’s main goal is to analyze publisher’s business and their ad stack to suggest Zanox solutions that will help them grow advertising revenue even further. Key responsibilities• Manage publisher integration and technical setup process• Review and analyze publisher partner ad stack and revenue performance• Identify and help partners resolve technical issues• Develop business relationships with the publisher partners• Identify and acquire new publishers
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Account Manager ItalyLucini&Lucini Communications Group Jul 2013 - Feb 2014Sesto San GiovanniPosition description: Take the lead on the day-to-day maintenance of the account, becoming the main of contacts for the clients. Key responsabilities:• Effectively communicate digital strategies and rational for tactical approaches for each campaign• Execute, manage, and optimize online media campaigns and programs for agency clients while meeting or surpassing client performance expectations• Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities• Work with media partners to ensure accurate platform implementation• Troubleshoot issues on all pre-production and live campaigns -
Docente Di ItalianoUniversità Degli Studi Di Milano Bicocca - Fondo Impresa Jun 2013 - Sep 2013Milan Area, ItalyPosition description: trainer with the “Centro QUA_SI” cross faculties learning center at Zambon spa -
Sales Account ManagerMadvertise Mobile Advertising Oct 2012 - Jan 2013MilanoPosition description: responsible for Italian marketing new business development and new publishers onboarding -
Account DirectDigitouch Srl Jul 2011 - Sep 2012Milan Area, ItalyPosition description: planning and campaign execution for several clients. This position is both strategic and tactical in scope; requiring to independently generate strategic insights for the campaigns in the portfolio and implement campaigns with the support of Account Coordinators.Key responsabilities:• Execute, manage and optimize day to day management across all online media campaigns and programs for agency clients while meeting or surpassing client performance expectations• Implement and launch campaigns to ensure alignment with all requirements and goals• Daily performance monitoring, troubleshoot issues and QA on all pre-production and live campaigns -
Biddable Media SpecialistDigitouch Srl Jul 2009 - Sep 2011Milan Area, ItalyPosition description: responsible for developing the best Biddable Media Strategy for the assigned clients and proactively manage campaigns and reporting day by day activities. Cooperation with a group of specialists and other departments in order to integrate Biddable Media along with other media activitiesKey responsibilities:• Develop effective Biddable Media omnichannel strategies • Manage Biddable Media campaigns cross device• Participate in post-campaign analysis• Optimize campaigns• Maintain and report weekly about achieved results -
Account TraineeUnione Srl May 2008 - Sep 2008Milan Area, ItalyPosition description: managing communication project above e below the line.
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Assistant And Recorder In A Focus Group ResearchMarketing Lab May 2007 - May 2008Milan Area, ItalyPosition description: assistant and Recorder during focus group in institute marketing research
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Executive SecretaryMario Mele & Partners Feb 2004 - Jun 2004Milan Area, ItalyPosition description: CEO's private secretary
Morena Giordano Skills
Morena Giordano Education Details
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Business Data Analyst -
Magna Cum Laude -
110/110 Con Lode -
Pietro Verri74/100
Frequently Asked Questions about Morena Giordano
What company does Morena Giordano work for?
Morena Giordano works for Fintech District
What is Morena Giordano's role at the current company?
Morena Giordano's current role is Business Operation Manager.
What is Morena Giordano's email address?
Morena Giordano's email address is mo****@****mail.it
What is Morena Giordano's direct phone number?
Morena Giordano's direct phone number is +3902574*****
What schools did Morena Giordano attend?
Morena Giordano attended Talent Garden Innovation School, Università Della Svizzera Italiana (Usi), Libera Università Vita-Salute San Raffaele, Pietro Verri.
What are some of Morena Giordano's interests?
Morena Giordano has interest in Social Services, Children, Civil Rights And Social Action, Education, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights, Health.
What skills is Morena Giordano known for?
Morena Giordano has skills like Commerciale E Mediabuying, Online Marketing, Sem, Digital Media, Online Advertising, Social Media Marketing, Mobile Advertising, Mobile Phone Apps, Media Planning, Digital Marketing, Affiliate Marketing, Media Buying.
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