Morgan Andersen Email & Phone Number

Santa Clara, California, Us

Santa Clara, California, Us

• Produced holistic strategies for venues, theme parks, and office automation including storylines and messaging • Created audience awareness and product solution value with customers by leading the Go To Market strategy and execution. • Developed a comprehensive suite of sales enablement materials, including product briefs, frameworks, 30-3-30, case studies, white papers, and thought leadership articles. These resources were designed to educate customers on our products and solutions, facilitating informed decision-making and enhancing the overall sales process• Ensured program deliverables were met by managing vendors and contractors• Drove adoption of new innovative technologies by creating immersive experiential experiences with partners via pop-up events• Facilitated new design wins by clearly articulating the industry value proposition and bolstering benchmarking initiatives• Conducted monthly analytics to provide insights and strategies for performance optimization• Fostered collaboration among teams and across vertical segments in meetings to support a variety of Go to Market efforts for various products/solutions • Enhanced global communications for WIN as the Marketing Communications Co-Chair for regional chapters and cross-site boards supporting these efforts through the distribution of a quarterly newsletter, engagement on Viva Engage and Circuit Plus platforms, article creation, and SharePoint operations

Santa Clara, California, Us

• Project management for product and engineering teams using various methodologies to secure an on-time delivery of 90%• Creation of digital marketing strategy and execution to increase awareness by 25%• Overseeing vendors and contractors to meet key deliverables• Leading Product Marketing Scale motions, increasing engagement with software and reference implementations by 50%• Social Media Strategy, Content Production, Community Management, and Execution on Twitter for Intel Health, increasing engagement rate from 2.5% to 7.8% in 1 quarter and increased to 12% within 1 year • Leading cross communication content efforts with the business unit and larger corporate communications and public relations teams • Industry and Developer audience segmentation and research to support organizational strategy and implementations• Leading the Go to Market strategy and execution for incubation programs creating audience value• Marketing analytics providing insights and strategy for performance optimization• Leading team-wide meetings and fostering collaboration among teams and across vertical segments

Santa Clara, California, Us

• Operations Project manager using various methodologies to secure an on-time delivery of 90%• Executive Thought Leadership Strategy and Execution including messaging for events and programs• Employee Thought Leadership Strategy and Execution to support employee development • Podcast Producer for Health and Life Sciences at the Edge and To the Edge and Beyond, streamlining the production process and increasing engagement from 1% to 8% within 1 year• Driving Center of Excellence for content marketing operations, streamlining efforts and collaboration across vertical segments, removing silos, and partnering with corporate marketing for larger visibility

Torrance, California, Us

• Operations Project manager using various methodologies to secure an on-time delivery of 90%• Created brand and digital marketing strategy and execution including messaging • Salesforce and Pardot Administrator, directed and managed company-wide Salesforce, CPQ, and Service Cloud deployment, within a 6-month schedule and budget, identifying the benefits of training materials; creating documents and conducting trainings for all staff• Led a team of marketing professionals –led team wide meetings, assign tasks and workloads to employees, and fostered collaboration among teams and across departments including fostering career growth and mentorship• Identified organizational inefficiencies and quickly identified solutions to those challenges• Customer Service department creation, execution, and management• Led the Go to Market marketing strategy and execution, creating audience value and drive sales to support launch goals• Digital ads creation and execution via Google Ads, Microsoft Ads, Social Media, Terminus• Led day to day PR strategy, activities, and management to drive awareness for the company and its products• Updated and maintained departmental budgets ensuring the department stayed within the yearly spending• Oversaw all event planning and management of 10 tradeshows per year including set up, tear down and staffing including digital events• Managed the internal events committee, designing, and executing several employee events per year• Social Media content strategy, execution, and community building increasing engagement rate from 1% to 10%• Copywriting for various marketing and public relations materials such as press releases, pitches, and more• Email marketing strategy and execution building customer retention • Ran weekly and monthly reports for executive meetings via Google Analytics, Salesforce, Pardot, and Google Adwords, providing insights and strategy

Torrance, California, Us

• Salesforce, Pardot and Customer Service admin including updating the system to meet company needs, growing adoption of the platform from 0% to 25% of the company• Led day to day PR activities and management• Assisted with Business Development sales• Updated and maintained departmental budgets• Oversaw 10 tradeshows per year including set up, tear down and staffing including large scale activations at WorldMet North America, Sea, Air, Space and more• Worked cross functionally with other departments assisting with communications and event needs including executing monthly internal newsletter• Website management• Copywriting for datasheets, social media, and other communication materials• Social Community Management growing engagement from 0% to 30%

Torrance, California, Us

• Updated and maintained business development revenue spreadsheets with monthly income and new sales bookings, streamlining this process from 4 days to 1 day• Updated and maintained departmental budgets, administrative duties including travel and catering

New York, New York, Us

Selected as a rising marketing professional. Program provides 1-1 mentorship with top marketing executives.

Los Angeles, California, Us

• Project management for the global operational excellence team improved team efficiency by 50%• Drove the creation and execution of communication plan for the operational excellence team company wide• Created all companywide communications for the special task team of W.O.W (war on waste) including LinkedIn posts, internal communications such as Yammer posts, website articles, podcasts, monthly newsletter, and other special communications driving awareness and improvements departments are seeing by participating in the program• Oversaw all event planning and management including yearly summits for the department and other special events• Worked cross-functionally with other departments assisting with employee communications and event needs• Special tasks as assigned by the CEO

Newport Beach, Ca, Us

• Project Management and Producer for all company deliverables including engineering, UX, marketing, operations, strategy using various methodologies to secure an on-time delivery rate of 85%• Led day-to-day activities and management of PR team at Ozobot, maker of award-winningrobots for the next generation of creators. Including all communications efforts such as press releases, pitches, and more• Created storylines, marketing messaging, and campaigns to support both consumer product lines and educational product lines• Led the marketing team-mentoring team members, leading team wide meetings, assign tasks and workloads to employees, and foster collaboration among teams and across departments• Oversaw all event, trade show and convention planning and management including large-scale activations at Comic-Con, D23 Expo, CES, increasing sales by 10%• Led community management on Facebook, Instagram, Pinterest and Twitter and drive creation of content creation for social media networks increasing engagement from 5% to 12%• Cultivated, built, and maintained business partnerships including the creation and execution of marketing plans for licensed products including licensing management for Marvel and Disney Licenses• Led the creation of all marketing materials such as landing pages, banner ads, emails, ads on social media networks, packaging, and commercials• Asset Management for all content created to support various campaigns • Created and managed internship, donation, loyalty, sponsorship, and influencer programs

Newport Beach, Ca, Us

• Created, grew and managed Facebook, Instagram, Pinterest, and Twitter, and assisted in content creation for social media networks growing engagement from 0% to 50% in 6 months• Managed bi-weekly and monthly social media and competitive benchmarking reporting• Assisted in the creation of various marketing materials

• Managed all social media and public relations for comic book series “The Stone Legacy” including the development of social media and PR strategies, content and PR calendars and campaign creation and execution. Increasing awareness for the brand from 10% to 50% • Managed and updated official website as well as the official blog & wrote all press releases and press statements• Scheduled interviews and signing events at comic book conventions and comic book stores

Costa Mesa, Ca, Ca, Us

• Communicating with various markets to obtain assets for use globally, ensuring proper usage rights and costs are taken care of• Assisting in creating processes for global social media efforts• Updating and maintaining global asset documents and other department filings• Proof reading various documents for accuracy and proper grammar• Assisting in putting together various meeting PowerPoint presentations• Expense reporting for three managers, scheduling meetings, filing and general office organization with in my department

Fullerton, Ca, Us

•Took and processed orders for catering events ,as well as, collecting payment for events•Managed orders, making sure kitchen staff have orders•General administrative duties (filing, copying, phone calls, scheduling meetings)•Conducted weekly catering meeting ensuring all staff has the correct orders for the week and addressing any concerns or special needs for events.•Assisted the Campus Dining Director and Catering Manager with maintaining the campus dining and catering operations on campus.•Provided professional customer service as well as assisting and training new employees.

Irvine, Ca, Us

• Copy Writing including press releases, backgrounders• Editing copy: press releases, brochures• Conducted research for clients as directed • Updated social media sites: Google Plus, Youtube• Updated media lists • Clippings • Help put together public relations plans for potential clients• Updated keywords for client websites using Authority Labs, Google Adwords Planner, Google Webmaster Tools

Torrance, Ca, Us

• Prepared and maintained departmental publicity mailing lists• Assisted in developing and distributing public relations materials, publicity and news releases• Gathered, categorized and organized media advisories; maintained files of newspaper, radio, television and internet research of interest to the public relations department• Maintained college public relations communications database and records

English And Communications, Public Relations

Associate Of Arts (Aa)

Education record