Content Manager
CurrentAs a Content Manager, I specialize in digital content strategy, creation, and editing to attract, engage, and grow our target audience in the wellness space by creating engaging, high-quality content that drives our marketing efforts and strengthens our brand. Managed Social Media platforms, which resulted in a 13% growth in YouTube subscribers and the successful expansion of affiliate opportunities supporting the brand. Oversaw the editorial calendar to ensure timely publication and consistency in content production.Worked closely with the marketing, design, and product teams to align content efforts with overall marketing campaigns and product launches.Monitored and analyzed content performance using analytics tools, providing regular reports and insights to inform future content strategies.Developed and implemented content distribution and promotion strategies across various channels, including social media, email, and partnerships.Key Responsibilities include Content Strategy Development, Content Creation, Editorial Management, Team Collaboration, Performance Analysis, Content Promotion, Brand Consistency, and Audience Engagement.